Masterclass Series #3 - Off Season 2026 - Hobart, 10 November | Event in Hobart | AllEvents

Masterclass Series #3 - Off Season 2026 - Hobart

Tourism Tasmania

Highlights

Mon, 10 Nov, 2025 at 12:30 pm

2.5 hours

The Old Woolstore Apartment Hotel

Free Tickets Available

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Date & Location

Mon, 10 Nov, 2025 at 12:30 pm to 03:00 pm (GMT+11:00)

The Old Woolstore Apartment Hotel

1 Macquarie Street, Hobart, Australia

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About the event

Masterclass Series #3 - Off Season 2026 - Hobart
Tourism Tasmania invites tourism operators to attend a curated series of practical, inspiring and free Masterclasses this spring.

About this Event

Tourism operators wanting to grow, evolve and future-proof their business are invited to attend a series of practical Tourism Tasmania Masterclasses this spring.

These free sessions are led by Tourism Tasmania’s in-house experts and focus on the areas we know best: digital capability, data insights, marketing, media, and distribution.

Expect up-to-date trends, practical tools, and strategic guidance to help Tasmanian tourism businesses stand out in an increasingly competitive and fast-changing landscape.

While you’re welcome to attend just one session, we encourage operators to register for all three held in September, October and November to take full advantage of the series. To see the other Masterclasses we are offering, please visit Tourism Tasmania's corporate website.

Light refreshments provided.

Masterclass Series #3 – Off Season 2026 

Part 1: Off Season campaign overview and insights 

Get under the hood of our winter campaign: 

  • Explore the evolution of the Off Season and its strategy, brand positioning, and campaign objectives 
  • See examples of past offers, creative, partnerships, and media activity 
  • Learn what works and why, including what customers are looking for 

 Part 2: Creating Your Offer 

This hands-on session is designed to help you craft a compelling, brand-aligned offer: 

  • Work in small groups to brainstorm and refine your offer 
  • Learn how to write strong copy and select a great image  
  • Get practical advice on how to optimise your webpage, convert interest into bookings, and use campaign assets to promote your offer 

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Ticket Info

Tickets for Masterclass Series #3 - Off Season 2026 - Hobart can be booked here.

Ticket type Ticket price
General Admission Free
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Nearby Hotels

The Old Woolstore Apartment Hotel, 1 Macquarie Street, Hobart, Australia
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Host Details

Tourism Tasmania

Tourism Tasmania

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Masterclass Series #3 - Off Season 2026 - Hobart, 10 November | Event in Hobart | AllEvents
Masterclass Series #3 - Off Season 2026 - Hobart
Mon, 10 Nov, 2025 at 12:30 pm
Free