3 hours
The Old Woolstore Apartment Hotel
Free Tickets Available
Fri, 26 Sep, 2025 at 01:00 pm to 04:00 pm (GMT+10:00)
The Old Woolstore Apartment Hotel
1 Macquarie Street, Hobart, Australia
Tourism operators wanting to grow, evolve and future-proof their business are invited to attend a series of practical Tourism Tasmania Masterclasses this spring.
These free sessions are led by Tourism Tasmania’s in-house experts and focus on the areas we know best: digital capability, data insights, marketing, media, and distribution.
Expect up-to-date trends, practical tools, and strategic guidance to help Tasmanian tourism businesses stand out in an increasingly competitive and fast-changing landscape.
While you’re welcome to attend just one session, we encourage operators to register for all three held in September, October and November to take full advantage of the series. To see the other Masterclasses we are offering, please visit Tourism Tasmania's corporate website.
Light refreshments provided.
Masterclass Series #1: Messaging and Markets
Part 1: Marketing, messaging and media
The first session covers three key areas to sharpen your storytelling and media engagement:
Part 2: Travel distribution networks and international readiness
Learn how to tap into strategic travel distribution channels to grow your reach and support long-term business goals.
We’ll cover:
Note: This session complements Tourism Tasmania’s Trade Connect Program and Tourism Industry Council Tasmania (TICT) International Ready modules. We will confirm overlap where relevant.
Tickets for Masterclass Series #1 - Messaging and Markets - Hobart can be booked here.
Ticket type | Ticket price |
---|---|
General Admission | Free |