Aligning Marketing and Finance for Sustainable Growth

Aligning Marketing and Finance for Sustainable Growth

Join us at the Merchantville Country Club for an exclusive event where business leaders will come together to discuss strategies for sustainable growth with our two experts: Rajat Kapur, Founder & CEO of &Marketing and Jim Emerich, Founder of Backbone CFO .

Learn how to align these two crucial departments to drive success for your business. Network with like-minded professionals and gain valuable insights to take your company to the next level. Don't miss out on this opportunity to connect, learn, and grow!

Topics related to CFO and CMO collaboration:

- Aligning goals and objectives

- Effective budgeting for marketing investments

- Accountability for ongoing metrics

- Market differentiation in competitive markets

- Effective communication

By attending this event, participants will gain valuable insights into how the collaboration between CFOs and CMOs can transform marketing from a perceived expense into a strategic investment, driving differentiation and predictable growth for middle-market businesses in the home services and construction industry.