1 Year of Juice: An Anniversary Master Class

In this special anniversary event, guests will be guided through a Master Class led by Juice’s Master Perfumer, Nathalie Benareau. You’ll explore the raw materials that bring the scent to life—many of them lab-made—and gain insight into how lab-made ingredients are crafted and used to push the boundaries of modern perfumery. The session will also reflect on Juice’s influence over the past year, its role in the rise of berry-forward fragrances, and its place within the Commodity Scent Space concept. The evening concludes with an open Q&A—your chance to ask Nathalie anything about the creative process, formulation, or what’s next in scent innovation.

Whether you’re a fragrance enthusiast or curious about the craft behind your favorite scent, this is your chance to experience Juice from the inside out.

What to Expect:

• Fragrance Master Class led by perfumer Nathalie Benareau
• A sensorial walkthrough of Juice’s key ingredients: Bulgarian rose, amberwood, and lab-made red berry accords
• An in-depth look at the role of synthetics in fragrance creation
• A review of the fragrance landscape, and Juice’s impact within the Commodity Scent Space concept.
• A Q&A session—ask anything about the process, the notes, or the inspiration behind Juice
• Champagne and light fare
• A ticket redeemable toward any in-store purchase that night

Space is limited. Reserve your spot and sip, sniff, and celebrate with us.

Also check out other Workshops in New York.