The two-day event includes Premier Beer Night on Friday, June 13 and the namesake event on Saturday, June 14. All suds will be served at Hi-Pines Campground.
Tickets go on sale April 1, 2025.
Premier Beer Night features special brews from 15 participating breweries that will only be available that night. This VIP, red-carpet event goes from 6 to 8 p.m. and includes heavy hors d’oeuvres.
THE MAIN EVENT
The main event—Up North Beerfest—goes from 2 to 6 p.m. Saturday and includes more than 25 breweries from the Midwest and beyond. Festival-goers will be given a sampling glass for their 2- to 3-ounce pours, a beer guide to find breweries at the festival, and live music. Food is available for purchase from the Eagle River Veterans Resource Center.
Many of the breweries will be recognizable, from Eagle River’s very own Tribute Brewing Co. to Leinenkugel’s. But there are opportunities to try drinks from lesser-known brewers like Haen's Popple River Brewing and Omega Brewing Experience.
Be sure to make a transportation plan before coming to the event Friday or Saturday. Designated drivers are free to attend if accompanying a paid admission for the Saturday event. While parking is available on the grounds, many of our overnight lodging partners are providing free shuttle transportation to and from Hi-Pines Campground before, during, and after the events. No children, pets, or carry-ins are allowed to the event. Smoking is not allowed under the tented sampling areas.
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