Make Art. Be Seen.
A Three-Week Digital Marketing Workshop for Artists
Presented by Hailey M. Clark
This hands-on, artist-focused workshop is designed for creatives who want to stop spinning their wheels online and start showing up with purpose. Whether you’re just getting started or looking to refine your approach, Make Art. Be Seen. will give you the practical tools, structure, and support to market your work without losing your creative spark.
Course Overview
Each 2-hour session builds on the last, combining foundational strategy with exercises you can apply immediately:
Week 1 – Build Your Brand
Define your artistic identity, clarify your message, and create a brand you can confidently use across platforms, applications, and conversations.
Week 2 – Choose Your Channels + Create Your Content
Understand how to use social media effectively (without burning out), build content that aligns with your voice, and develop a rhythm that works for you.
Week 3 – Plan Your Strategy + Launch a Campaign
Learn how to structure a simple, realistic marketing campaign and get introduced to the tools that will help you track, plan, and grow your visibility over time.
About the Instructor
Hailey M. Clark is a marketing strategist, designer, and creative with nearly 20 years of experience helping small businesses, nonprofits, and artists grow their presence in the digital space. A proud Dayton native and Wright State University alum, she’s a lifelong participant in the Dayton arts community.
With a background spanning graphic design, web development, traditional and digital marketing, franchising, and B2B strategy, Hailey brings both technical knowledge and a deep understanding of the real-world challenges artists and creatives face. She’s launched viral campaigns, grown thriving brand platforms, and guided countless entrepreneurs toward clearer messaging and stronger connection with their audiences.
Having built her career working side-by-side with small business owners, she understands how overwhelming the digital marketing landscape can feel for artists, for creators, for anyone trying to stand out.
Her goal is to make that process approachable, practical, and genuinely useful for working artists.
www.haileymclark.com
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Please Note: Due to the structure of this series, if you register for all three workshops but are unable to attend one or more, the DSA is unable to issue partial refunds. Single workshop registrations will follow our standard refund policy.
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