FROM DIRT TO DEALS: How Projects Get Built Before They Go Vertical

Before the concrete is poured—there’s dirt.
And in that dirt is where deals are either made or lost.

If you’ve ever wondered what it really takes to bring a raw site to life—zoning, utilities, permits, partners, and all—this event is for you!

Join us on Thursday, June 5th for a tactical strategy session focused on everything that happens before construction starts. You'll hear from an expert who's in the trenches—literally—turning raw land into shovel-ready sites across Western Washington.

What You’ll Learn:

• What it takes to get land truly “development ready”
• Common pitfalls and blind spots in the early stages of a project
• How Ashlee uses creative finance strategies to make projects feasible
• The intersection of dirt work, policy, and long-term investment

About the Speaker:

Ashlee Hall is a PNW native and seasoned developer with roots in civil construction and finance. She runs a sitework firm specializing in multifamily infrastructure, consults on land development across Western WA, and serves on the Kitsap County Planning Commission—bringing real-world and policy-level insight to every project.

Who Should Attend:

• 🏗️ Developers refining feasibility & pre-con strategy
• 💼 Brokers & agents advising on land & early-stage deals
• 💰 Investors & lenders evaluating risk from day one
• 🚜 Builders & contractors navigating project delays upstream
• 🌲 Landowners ready to turn dirt into real opportunity

You’ll leave with a sharper lens on deal viability—and what it truly takes to get a project off the ground.