INSIGHTFUL COLLABORATIVE + STERLING BAY PRESENT AAPI SECOND SERIES

Insightful Collaborative and Sterling Bay are thrilled to announce an upcoming panel Discussion titled “Cultural Heritage in Design” on June 26, 2025, at 1050 Marietta Street, this event promises to be a landmark conversation that will shape the future of the industry.

Attendees will be treated to an exclusive tour of the state-of-the-art building at Sterling Bay’s 1050 Brickworks, followed by a panel discussion featuring industry leaders and a networking happy hour. This event will serve as a platform for sharing personal experiences, delving into best practices, and uncovering innovative solutions to advance DEI efforts in design. It offers a unique opportunity for companies to demonstrate their commitment to these critical issues and actively participate in driving positive change.

Event Highlights:

The upcoming AAPI series event is especially significant for Asian Americans in design, who often encounter unique challenges and stereotypes in this field. Our distinguished panelists will engage in a meaningful discussion about these stereotypes and explore the specific needs that must be addressed to cultivate a more inclusive and supportive industry. By highlighting the voices and experiences of Asian American designers, this event aims to raise awareness and inspire action toward breaking down barriers and fostering equity in design. Join us as we work together to create a more inclusive future for all in the industry.

Event Details:

Date: June 26, 2025

Time: 4:30 PM – 7:30 PM

Location: 1050 Marietta St NW Atlanta, GA 30318

Agenda: Tour of 1050 Brickworks, Panel Discussion, and Happy Hour

Opening Remarks:

- Derek Jayson Rusch, Founder of Insightful Collaborative, Infinium

Moderator:

- Steph Smothers, Sterling Bay + Advisory Board Member of Insightful Collaborative

Panelists:

- Sue H. Lee, CBRE Design Collective San Franscisco

- Vivien Chen, Gensler Atlanta

- Khoi Hoang, Gensler Dallas

- Phuong Nguyen, Page Atlanta

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