Boost Your Tourism Brand: AI Tools, Visual Content & Strategic Partnerships

Ready to market your tourism business smarter, not harder?

We’ve designed this morning to help you simplify your marketing, strengthen your brand, and connect with the right partners. Whether you're just starting out or looking to refresh your marketing strategy, this event will give you practical tools and insider tips you can use right away.

Save Time with AI
Presenter: Teresa Shaver, Manager, BACD
Discover how to use AI tools to quickly generate emails, social posts, blogs, and videos — all while keeping your brand voice authentic and professional. Teresa will walk you through real examples and show you how to repurpose content across platforms with ease.

Taking Photo & Video Content with an iPhone 101
Presenter: Brooke Edward, Brand & Content Specialist, Invest Durham / Durham Tourism
Learn how to capture stunning visuals using just your iPhone. Brooke will share tips on settings, photography techniques, and how to create engaging reels that resonate with your audience.

Leveraging Partnerships in Tourism
Presenter: Lisa John-Mackenzie, Industry Relations Manager, Central Counties Tourism
Explore how collaboration can elevate your business. Lisa will share insights on tourism route development, working with your RTO, and accessing valuable supports to grow your reach.

Space is limited — reserve your spot today and take your tourism brand to the next level.

Audience: Tourism business owners/operators in Durham Region

Light refreshments will be served at the beginning of the event.

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