LoveLeys Custom Cutting MasterClass | Event in Richmond | AllEvents

LoveLeys Custom Cutting MasterClass

Haley Smith

Highlights

Mon, 05 May, 2025 at 11:00 am

6.5 hours

LoveLeys Hair LLC

Starting at USD 109

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Date & Location

Mon, 05 May, 2025 at 11:00 am to 05:30 pm (GMT-04:00)

Loveleys Hair Llc

9200 Stony Point Parkway, Richmond, United States

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About the event

LoveLeys Custom Cutting MasterClass
Learn to Elevate & Master the art of cutting all hair textures—wet or dry—with precision and confidence. Look & Learn or Hands-On class.

About this Event

LoveLeys Custom Cutting Workshop
✂️ All Textures. Wet or Dry. Real Techniques for Real Clients.

Are you ready to transform the way you approach cutting hair across all textures? Whether you’re a licensed stylist, an advanced student, or a passionate professional ready to grow—this value-packed, hands-on workshop is designed to help you master customized, versatile cutting techniques that work in the real world with real clients.

At LoveLeys Hair, we believe that every head deserves a custom cut. That means learning how to understand texture, density, shrinkage, and the lifestyle of your client—and using that insight to build a shape that lasts, flatters, and flows.

🌟 WHAT TO EXPECT:

Look & Learn: Live Model Demo (3 Hours)
Watch and learn as we demonstrate cutting techniques on 3 different textures and curl types. You’ll see how we approach each cut from consultation to finish—whether the hair is wet, dry, coily, curly, wavy, heat damaged or somewhere in between.

Welcome: Understanding Custom Cutting
Learn who custom cutting is for and how it’s different from traditional haircutting methods. We’ll walk you through how to recognize your ideal client and design services that meet their unique needs.

🔹 Part 1: Theory, Consultation, Marketing – 1 Hour

  • How to confidently conduct a consultation
  • The psychology of the “perfect cut”
  • How to market your cutting services on social media and behind the chair
  • Building trust and retention through communication

🔹 Part 2: The Custom Cutting Method – 1.5 Hours

  • Wet vs. Dry Cutting: When to use each method
  • Shaping for movement, definition, or weight removal
  • Product application techniques for clean, defined results
  • Styling methods to define shape and hold

You'll Learn:

  • Curl-enhancing shampoo techniques
  • Product layering for definition
  • Diffusing vs. setting under the dryer
  • How to build a custom maintenance plan for your client

🔹 Part 3: Pricing & Communication Q&A – 30 Min
We’ll close out the class with an open Q&A to address pricing strategies, boundary-setting, and how to clearly communicate your value as a texture specialist.

🎓 PLUS – OPTIONAL Hands-On Practice
Practice what you’ve learned in real time with a provided mannequin. We’ll guide you step-by-step so you can feel confident applying new techniques before heading back behind the chair.

📸 You’ll also learn how to photograph your finished work so you can build a cutting portfolio that attracts more of the clients you love.

🎁 Bonus:
All attendees will receive 30-day access to the LoveLeys Cutting MasterClass Online Course for continued learning and refinement.

📍 Location: LoveLeys Hair
📅 Date: MAY 5TH
Time: LOOK & LEARN 11A-2P. HANDS-ON 3P-5:30P
🎟️ Investment: – includes mannequin head, workbook, and online course access.

Space is limited—reserve your seat and start cutting with intention, creativity, and confidence.
Because precision cutting isn’t about guessing—it’s about understanding, honoring, and shaping every texture with purpose.

🎟 Ticket Includes:
✔️ 3-Hour Look & Learn Demonstration on 3 Models
✔️ Hands-On Cutting Practice (Mannequin Provided)
✔️ Cutting Workbook + Styling Breakdown
✔️ Product Application + Curl Enhancement Techniques
✔️ Client Photography Tips
✔️ Q&A on Pricing & Communication
✔️ 30-Day Access to the LoveLeys Cutting MasterClass Online Course

All sales are final. Limited spots available




Agenda


🕑: 11:00 AM - 02:00 PM
LOOK & LEARN
Host: HALEY SMITH

Info: ? 3-hour Look & Learn Demo on 3 models of different textures

? In-depth Theory, Consultation, CUT MAPPING, and Marketing Strategies

✂️ Wet + Dry Custom Cutting Methods with Styling + Maintenance Plans

? Client Photography tips to grow your portfolio

? Q&A on Pricing, Communication & Confidence

? Curl-Enhancing Shampoo Method + Product Application

?️ Diffusing vs. Dryer Setting Techniques



🕑: 02:00 PM - 03:00 PM
LUNCH BREAK

Info: LUNCH IS NOT PROVIDED: We are in an outdoor mall where there are many restuarants. Our personal Favorites are Latitudes and PF Changs. Feel free to bring your lunch as well, we have a refrigerator.



🕑: 03:00 PM - 05:30 PM
HANDS- ON WORKSHOP
Host: HALEY & EDUCATION TEAM

Info: Get ready to put your skills into action! This hands-on portion is designed for stylists who want to ENSURE they can confidently execute texture-focused techniques in a supportive, guided setting.


✔️ Hands-On Custom Cutting Practice (Mannequin Provided)

✔️ Curl-Enhancing Shampooing Method

✔️ Product Application Options for Definition & Hold

✔️ Curl Enhancement Techniques for All Textures

✔️ Drying Methods: Setting Under the Dryer vs. Diffusing

✔️ The Finish: Shaping, Detailing & Polishing Your Work

✔️ Client Photography Tips to Build Your Cutting Portfolio


What to Bring: Shears, comb, and clips.

All sales are final. This portion is perfect for stylists ready to move from observation to confident execution. Let’s get hands-on and elevate your cutting game!




Also check out other Workshops in Richmond, Virtual events in Richmond, Arts events in Richmond.

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Ticket Info

Tickets for LoveLeys Custom Cutting MasterClass can be booked here.

Ticket type Ticket price
EARLY BIRD $50 OFF: Look & Learn 162 USD
EARLY BIRD $100 OFF: Look & Learn + HANDS-ON 375 USD
Look & Learn Class 215 USD
Look & Learn + HANDS-ON Class 450 USD
TAKE HOME PRODUCTS 109 USD
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Nearby Hotels

LoveLeys Hair LLC, 9200 Stony Point Parkway, Richmond, United States

Just a heads up!

We have gathered all the information for you in one convenient spot, but please keep in mind that these are subject to change.We do our best to keep everything updated, but something might be out of sync. For the latest updates, always check the official event details by clicking the "Find Tickets" button.

Tickets from USD 109

Host Details

Haley Smith

Haley Smith

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LoveLeys Custom Cutting MasterClass | Event in Richmond | AllEvents
LoveLeys Custom Cutting MasterClass
Mon, 05 May, 2025 at 11:00 am
USD 109