Understand marketing's must-know basics to get your business out there and noticed
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build a Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
Understanding PPC and display advertising
They'll also be on hand to answer any specific marketing questions about your business.
PLEASE NOTE: This workshop is part of our Build A Business in GM Libraries programme, funded by the UK Shared Prosperity Fund. To be eligible to attend this workshop you must either:
Own a small business (including sole traders and microbusinesses) OR You are thinking of starting a business or have a business idea you want to develop
You or your business also needs to have a postcode within one of the following Greater Manchester authorities: Bolton, Bury, Oldham, Manchester, Rochdale, Salford, Stockport, Tameside, Trafford or Wigan.
Find out more at buildabusinessgm.org
Please note that this event takes place in a public building where filming and photography may take place (including the recording of your voice) and may be used across our marketing media for promotional purposes. Should you wish to obtain more information or would like to discuss photography/video recording, then please speak to a member of our team, email
Z2FsbGVyeW9sZGhhbSB8IG9sZGhhbSAhIGdvdiAhIHVr or call 0161 770 8000.
More information regarding how your personal data is used by Oldham Heritage, Libraries and Archives can be found in our privacy notice here: www.oldham.gov.uk/HLAprivacy
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