Making Circularity Pay-Off.

We all believe in circularity, yet why is it taking off so slowly? One key reason is the lack of clear measurement of its financial value. To speed up adoption, we must be able to measure the economic impact of circular products. The Circular Value Index (CVI) does exactly this.

In this session, attendees will learn how to use the CVI to quantify and communicate the financial performance of circular products. Experts from industry and academia will share concise insights and practical perspectives on applying circularity in business.

Info: Maxime, Co-CEO of JUUNOO, is opening the doors of his beautiful Union Square showroom to host us. He’ll welcome everyone with a delightful French breakfast and freshly brewed Italian coffee.

Info: Join Chris, co-founder of the Circular Value Institute (CVI), as he explores how to measure the financial performance of circular products. With his deep expertise as a product designer and entrepreneur, Chris will introduce the CIRCULAR VALUE INDEX, teaching you how to quickly assess the value of your circular products and the Product-as-a-Service business models they enable.


Chris brings more than 20 patents and awards related to Circular Economy innovation to this mission, guiding organizations toward more sustainable and fast-scaling product strategies.

Info: Join Sandra Goldmark, designer, professor, and circular economy leader, alongside a prominent NYC investor for an insightful panel discussion. They will reflect on the Circular Value Index, exploring how it translates into their respective domains from both sustainability and investment perspectives.

This open conversation will bring diverse viewpoints on advancing circular economy strategies that are both environmentally impactful and financially viable.

Info: In this final segment, we invite the audience to join the conversation. Participants will have the opportunity to ask questions, share their perspectives, and engage directly with the panel.

This open forum encourages a lively exchange of ideas, deepening the discussion on measuring circular value, investment, and sustainability. Everyone’s voice is welcome as we explore how to accelerate the circular economy together.

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