Fraise: A creative discussion about passion projects

Join us at GF Smith’s London Space for an evening celebrating collaboration, creativity and the power of passion projects.

Hosted by Synth, with special guests from the renowned type foundry Dalton Maag and paper experts GF Smith, this event is a chance to hear the story behind Fraise: a collaboration that brings together three creative partners to celebrate type, motion and print in unexpected ways.

We’ll be discussing how Fraise came to life, from a spark of curiosity to a full-scale collaboration and exploring what happens when designers follow instinct, not briefs. You’ll get an inside look at the creative process, the design thinking and the materials that made it possible.

But more than that, this is a chance to meet other creatives, share ideas and celebrate work that’s led by curiosity and craft. Expect relaxed conversation, bold visuals and a few surprises along the way.

Refreshments will be provided, and everyone’s welcome, whether you're a designer, maker, thinker, or anyone who believes that creativity is most powerful when it comes from passion.

Spaces are limited, so book your place early.

Synth are a creative studio using design to solve real problems in thoughtful, unexpected ways.

From brand and product to 3D and creative, they collaborate with clients around the world to create work that’s useful, beautiful and playfully bold.

Always made by people, for people.

Dalton Maag are a typeface design studio celebrated for elevating brands through custom fonts, licensing and typographic craftsmanship. With decades of experience, the studio creates expressive letterforms that communicate character, clarity and personality.

GF Smith works in partnership with brands, creatives, designers and specialists across the globe to source, curate and supply the world’s finest paper as the foundation for those that seek to create.

As an independent business committed to community, colour and creativity, it is known for its exceptional range of creative papers, technical expertise, specialist services and warm, friendly approach.

Info: An opportunity to meet others in the creative community and to expand your network.

Info: A chance to hear from the people behind Fraise, and to learn about how creative collaboration can lead to some unexpected outcomes.

Info: A moment to ask more questions, chat some more, and eventually head to the pub for more drinks and discussions.

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