Driving Business Performance & Maximising Business Value

Date: Thursday 25th September

Time: 1:15pm – 6:00pm

Investment: £195 + VAT

Why attend?

This half-day workshop is designed for ambitious SME leaders who want to strengthen their business today while building long-term value for the future. Whether an exit is on your horizon or not, the actions you take now directly impact profitability, cash generation, and ultimate valuation.

You’ll gain practical insights and strategies on:

• Driving performance & profit – where to focus for immediate impact
• Valuation in today’s market – what really matters to investors and buyers
• Exit strategies that work – what SMEs actually achieve (and how)

Special Guest Session

“Built. Backed Myself. Exited. What I’d Do Differently Next Time.”

Richard East doesn’t come from a recruitment background — but that didn’t stop him from launching RE Recruitment in 2001, growing it from a regional challenger into a £50m+ group with multiple verticals and offices.

Over two decades, he navigated everything from high-growth pains to economic downturns, expanding across sectors, spinning out new ventures, and ultimately exiting in a strategic sale to Taskmaster Resources.

In this candid fireside talk, Richard shares the real story behind the business headlines — the risks he took, the people he backed, and the moments that tested him most as a founder. He’ll unpack what worked, what he’d rethink, and why entrepreneurial energy still drives him into his next ventures.

Expect war stories, practical takeaways, and the kind of reflections only hindsight brings. A must-listen for any founder scaling for growth — or considering their own version of “what’s next.”

What makes this different?

• Hands-on guidance: Work with experienced advisors and directors from Evoke Management, who’ve supported hundreds of business leaders through growth, transition, and exit.
• Real conversations: Talk openly about your business, plans, and goals with people who understand the SME journey.
• Peer learning: Connect with like-minded business owners who are serious about building stronger, more valuable businesses.

Also check out other Workshops in London.