How Successful Businesses are Using AI to Stand Out

How Successful Businesses Are Using AI to Stand Out on LinkedIn

In the last 5 years, LinkedIn has become the go-to platform for growing a B2B business.

But many businesses still aren’t taking full advantage of it, or don’t know how to position themselves effectively.

In this session, Ellie Barnett-White - Social Media Manager at Superfly Marketing and Favikon Top 20 LinkedIn Expert (UK, 2025) - will reveal how she and other successful businesses are using AI tools to create standout content, save time, and stay ahead of the curve.

Whether you’re just starting out or already posting, this session will give you the clarity, tools, and real-life examples to use AI in a way that actually works.

What You’ll Learn:

• How to use AI tools (like ChatGPT and MagicPost) to write high-impact content
• What not to automate - and how to keep your voice authentic
• Real examples of businesses using AI to grow their brand and attract clients
• Practical frameworks you can start using straight away

AI isn’t here to replace your creativity - it’s here to enhance it.

This talk will help you work smarter, not harder… and finally make LinkedIn feel less overwhelming.

• Business owners & founders building a personal brand.
• Marketing professionals ready to streamline their content strategy.
• Creatives and freelancers using LinkedIn to grow.
• Sales teams looking to build visibility and trust online.