Magnetic Marketing - Attract & Convert (in Essendon)

Feeling stuck in the crowd instead of standing out from it?
In a world of safe, same-same branding and mixed marketing messages, it’s no wonder so many great businesses go unnoticed. This morning is all about changing that.

We’re bringing together three expert presenters who know how to break through the noise, spark action, and make your brand impossible to ignore.

Janine Morice from BrandOps is here to shake things up with Getting Brand Cut-Through – a dynamic, interactive session that reveals how playing it safe with your branding could be holding you back.
Together, we’ll explore real-world visual branding examples, unlock the creative spark behind standout campaigns, and even workshop solutions for some businesses in the room. Expect honest insights, bold ideas, and plenty of lightbulb moments.

With over 20 years’ experience in branding, digital, and print design, Bronwyn Pietsch – founder of Beni Creative – knows how to turn big ideas into visuals that truly connect and convert.
In The Psychology of Colour in Networking, Bronwyn will reveal how the colours you wear and use in your brand can influence perception, spark trust, and even shape buying decisions. After all, you are your own walking billboard — and the shades you choose can make all the difference in everything from sealing a business deal to making a memorable first impression at a networking event.

With over 20 years in advertising, digital platforms, and online consumer program development, Scott knows how to make marketing work harder with less hassle.

Attract Like Crazy: How to Cut Through the Noise and Ethically Steal Clients’ Attention
When you’re unsure what to say and need to attract more of your ideal customers, Scott’s framework shows you how to capture attention, stop people in their tracks, and get them calling and clicking like crazy.

Convert Like Crazy: How to Stack Your Offer to Make It Irresistible
Forget gimmicks. The fastest-growing businesses don’t run shallow promos — they structure irresistible offers that drive consistent sales. Scott will lift the curtain on how to reduce friction, funnel in the right customers, and double your revenue.

You’ll also have the chance to connect with a great mix of local businesses from our newest hubs in Essendon and Thornbury — through lightly facilitated networking designed to help you break out of your usual circles and start meaningful conversations.

🎟 Only 40 Tickets Available

• 15 Fresh Networking member tickets
• 25 non-member tickets

Your ticket includes:

• A delicious breakfast
• One hot beverage of your choice

Also check out other Workshops in Essendon.