Home Demo: Trader Joe's CEO Bryan Palbaum - Drop Perdue's Petaluma Poultry | Event in Encino | AllEvents

Home Demo: Trader Joe's CEO Bryan Palbaum - Drop Perdue's Petaluma Poultry

Direct Action Everywhere - SF Bay Area

Highlights

Wed, 26 Nov, 2025 at 09:00 am

1.5 hours

Near 17323 Rancho St, Encino, CA 91316

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Date & Location

Wed, 26 Nov, 2025 at 09:00 am to 10:30 am (PST)

Near 17323 Rancho St, CA 91316

17323 Rancho St, Encino, CA 91316-3946, United States

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About the event

Home Demo: Trader Joe's CEO Bryan Palbaum - Drop Perdue's Petaluma Poultry
Trader Joe’s continues to reject our requests for it to cut ties with Perdue’s Petaluma Poultry which it sells under the branding of “Trader Joe’s Organic, Free Range Chicken” with Petaluma Poultry’s plant code of 2882. Perdue’s Petaluma Poultry slaughterhouse and network of factory farms have been shown to violate California’s animal cruelty laws regarding unnecessary suffering related to things like imobile chickens unable to walk to food or water and even chickens being boiled alive when they miss the throat blade on the slaughterline - as the next step is entering the scalding bath, a tortuous fate for anyone who is fully conscious.

Please join us Wednesday, 11/26 from 9am to 10:30am as we protest Trader Joe’s CEO Bryan Palbaum’s Encino, CA home from 300 ft away in accordance with local laws, continuing our calls for the grocery giant to cut ties with Perdue’s Petaluma Poultry. This is part of day three of three straight days of protesting.

WHERE: Near 17323 Rancho St, Encino, CA 91316

WHEN: 9:00am - 10:30am, Wednesday, November 26th

WEAR: Whatever you like

WHO: Everyone is welcome! However, please do not come if you have or recently had symptoms of or exposure to COVID-19.

ACCESSIBILITY: There will be some standing and two .3 mile walks. We’ll have chairs on hand in case anyone needs to rest.

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Direct Action Everywhere (DxE) is a grassroots network of animal rights activists. Through open rescue, demonstration, and disruption, we help build a world where every animal is safe, happy and free.

DxE cultivates a welcoming and supportive community. We ask that all those who attend our events (online and offline) respect our Code of Conduct which can be reviewed at dxe.io/conduct.

To learn about our vision, goals, strategy and more check out the San Francisco Bay Area chapter Activist Handbook here: dxe.io/handbook


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Direct Action Everywhere - SF Bay Area

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Home Demo: Trader Joe's CEO Bryan Palbaum - Drop Perdue's Petaluma Poultry | Event in Encino | AllEvents
Home Demo: Trader Joe's CEO Bryan Palbaum - Drop Perdue's Petaluma Poultry
Wed, 26 Nov, 2025 at 09:00 am