Checkeditout X Breitling

CIO lands on Michigan Ave. for a pre-release look at the Checkeditout Book at the on Thursday, May 8. Catch a rare glimpse of the book in the layout stage, with behind-the-scenes photos by Motive Archive, words by CIO Crew and guest contributors, design by Autoarts, with Lowend Garage, published by Odometer.

Why are car enthusiasts into watches? Boil it down to appreciating mechanical precision, to savoring analog experience, to respect for craftsmanship. All of this applies to Breitling timepieces. We’re excited to partner with the legendary Swiss watchmaker for this exciting book preview. Just last year, Breitling released a book on their 140-year history. They’ve got some years on us, but we’ll catch up.

Cars, watches, and literature – what more could you want? We’re serving drinks and appetizers to complete the affair. 100% of ticket sales to the CIO x Breitling pop-up go toward our charitable partner , dedicated to keeping at-risk youth off the streets.

• 6:00 - Open, in order to not overwhelm the boutique we ask that visits be spread out over the three hour event window.

• Design elements and photos of the Checkeditout Book will be on display. Pre-orders will be available (pick up at Check25).

• Enjoy drinks, appetizers, conversation and try on Breitling timepieces.

• 9:00 - Conclusion, we thank you for helping us assist for Check25.

Parking: Recommendation 900 N Michigan, try Spot Hero

Tickets are non-transferrable.

All photos by

By attending this event you consent to photographic and video images to be used by Checkeditout LLC, Breitling USA and our event partners.

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