Open App
2 hours
CIC Boston
Starting at USD 13
Wed, 07 May, 2025 at 06:00 pm to 08:00 pm (GMT-04:00)
Cic Boston
50 Milk Street, Boston, United States
Generative AI and chat search will continue to upend digital marketing as we know it. The inbound marketing playbook is in decline. Exploring how we got here is crucial for adapting to what comes next. Shifts in technology and consumer search behavior that initially supported inbound marketing now threaten to K*ll it off.
Join SEO and AI expert Dale Bertrand on May 7th at 6:00 PM at the CIC Boston (50 Milk Street in Boston) for a session on how to seize Google's shift to generative AI as an opportunity to pull ahead of your competition—to position your brand for upcoming shifts in technology and consumer behavior—as the inbound marketing playbook is rewritten.
Space is limited, so sign up now!
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About Dale Bertrand
Dale Bertrand has been an SEO specialist to Fortune 500 companies and venture-backed startups around the world for two decades. His clients include global brands such as Citizen Watch, Nestle, Raymond Weil, Exxon Mobil and Bulova. He applies his graduate school work in artificial intelligence to search engine marketing. Dale speaks at industry conferences, leads corporate training events and serves as Entrepreneur in Residence at the Harvard Alumni Entrepreneurs Organization. He has trained marketing professionals from TripAdvisor, Microsoft, HubSpot, Digitas, Exxon Mobile and Proctor & Gamble. Dale has BS and MS degrees in Computer Engineering from Brown University.
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Format of the Event:
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Sponsorships
Want to become a sponsor of this event or a future AMA Boston event? Reach out to c3BvbnNvcnNoaXAgfCBhbWFib3N0b24gISBvcmc=!
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About the American Marketing Association (AMA) Boston:
The American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences, learn about the latest marketing trends, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.
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Also check out other Business events in Boston.
Tickets for Generative AI: The Rise, Fall, and Rebirth of Inbound Marketing can be booked here.
| Ticket type | Ticket price |
|---|---|
| AMA Member (Verified) | 13 USD |
| Future AMA Boston Member (Non-Member) | 23 USD |
| Student (with .edu email) | 13 USD |
We have gathered all the information for you in one convenient spot, but please keep in mind that these are subject to change.We do our best to keep everything updated, but something might be out of sync. For the latest updates, always check the official event details by clicking the "Find Tickets" button.
