The Psychology of Negotiation - A Sales Geek Masterclass.

How do the latest psychological insights shape the way we negotiate in sales today? This engaging 3-hour taster course explores cutting-edge research and practical techniques that will transform the way you think about negotiation.

You’ll discover:

• Why first offers and anchors matter more than ever
• How small favour requests can build trust and shift outcomes
• The hidden biases and heuristics that influence every deal
• How emotions, body language, and “reading the room” impact success
• What AI-driven negotiation teaches us about the future of selling
• How resilience and mindset shape performance under pressure

This course is designed for sales professionals, leaders, and anyone involved in commercial negotiations who wants to sharpen their edge. It also acts as a preview of our broader programme on The Psychology of Sales Negotiation.

Also check out other Workshops in Blackburn.