📣 Smart Marketing – Turning Strategy into Action
📅 Wednesday, 5th November · 9:00 AM – 12:45 PM
📍 Civic Centre, Bellfarm Lane, Uckfield TN22 1AE
Say goodbye to marketing guesswork with this myth-busting, practical workshop led by marketing strategist Alex Ryan. Designed for pre-startups, startups and early-stage micro businesses, this session cuts through the jargon and gives you a clear roadmap for attracting and keeping customers.
☕ Start the morning right with tea, coffee and pastries before diving into an interactive session where you’ll learn:
🧭 The difference between marketing, lead generation & sales—and why the order matters
💡 The best marketing channels for small businesses (without overstretching your budget)
🛍️ How to map the full customer journey—from awareness to loyalty
🚫 The most common marketing mistakes—and how to avoid them
💬 Practical insights & tailored advice during an open Q&A with Alex
✅ You’ll walk away with:
A sharper, more strategic view of your marketing
Practical tactics you can implement straight away
Greater confidence in how to grow your reach and build trust
🗓️ Agenda at a glance:
9:00 – 9:30 → Registration + pastries ☕🥐
9:30 – 9:35 → Welcome from East Sussex Growth Hub
9:35 – 11:00 → Smart Marketing Workshop (Part 1)
11:00 – 11:15 → Refreshments break
11:15 – 12:30 → Smart Marketing Workshop (Part 2)
12:30 – 12:45 → Close & networking
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