What is UTM URL builder?

UTM URL builder is a free online tool that allows you to create and share your own URLs for tracking the performance of your campaigns.

Yes, creating UTM links is completely free on UTM builder by AllEvents.

How do I create my own UTM link?

To create your own UTM link, you simply have to add your main link, with UTM parameters. Click on "Generate link".

When you add parameters in the UTM link, the link created will be able to track the channel whenever someone clicks on it. With trackable links, you can validate which of your campaign worked.

Know exactly how you got that booking!

Find out what channels are working for your Event and quickly boost your Event Bookings!

Track Now →

Get Trackable Event Link

Add your event link & campaign details

* Your event link :

* Where do you plan to share this link?

The medium of sharing link (eg. email, social, etc)

What will you call this campaign? (eg. earlybird, last-call, etc)

Track
Analyze
Multiply

How to Create Trackable Links?

This video will walk you through the trackable link generation tool

What are UTM Parameters?

UTM parameters are tags that you can add to the end of the URLs to measure incoming traffic from particular sources or marketing campaigns.

Source

Helps identify which site the visitors are coming from.

Medium

Helps identify which marketing channels are bringing the visitor to your site.

Campaign

Helps identify which campaign the promotion is associated with.

Create Trackable Link

How to track with UTM builder?

Create · Share · Track

Generate UTM Links

Create links using the UTM builder for different channels
Share On Respective Channels

Share the generated UTM links on respective channels
Monitor Ticket Sales

Enjoy tracking ticket sales and multiply channels that work

Make the most out of your Marketing Budget

Drive better engagement by multiplying efforts on channels that work with the help of UTM links!

Measure
Analyse
Multiply

Why Track With UTM Links?

Here are the reasons why professionals use UTM links to track their campaigns

FINDING THE BEST CHANNEL

By identifying the channel that performed the best for your event, you can invest more resources into it.

MEASURE ROI

As you spend resources on multiple channels, you must measure returns from each channel with trackable links.

PRECISE DATA

As you add UTM parameters to links shared on channels, you get accurate data about conversions.

A/B TESTING

Tracking is also important to know which experiment is working well on which channels to improve our efforts.

AFFILIATE TRACKING

Using UTM parameters, you can also track the number of tickets sold by each of your affiliate partners.

TESTING NEW CHANNELS

As you test new channels, you must ensure whether you are getting results from them and how to improvise.

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