True Nudists' mission is to provide a safe place for nudists to express themselves. The site—and the lifestyle—is not about sex. Indeed, many naturists come from all walks of life. Not finding a family-friend, ethical site online was the impetus for starting True Nudists.Now, the site has members from around the globe and has more than 500,000 users. Membership is free, with a paid option to gain access to viewing additional pictures. Since privacy is often an issue, users have the ability to block people, hide their profiles, and ensure that they are only discovered by search engines if they want to be.