Corinne Williams is a lifecycle and CRM marketing strategist with more than 12 years of experience building customer communication and marketing programs across financial services, retail, and professional services. She has contributed to marketing initiatives for brands including PNC Bank, Mistubishi, Nespresso, Colonial Penn, Sanofi, ZacksTrade, LexisNexis, Shop PBS, and Under Armour.Through Gingerfizz Marketing learning programs, she teaches small business owners, creators, and professionals how to build practical marketing and communication foundations they can actually use. Corinne is an ANA/DMA Certified Marketing Professional and a Certified Salesforce Marketing Cloud Email Specialist.