The American Advertising Federation advances the business of advertising as a vital and essential part of the American economy and culture. The AAF educates policymakers, the news media and general public on the value that advertising brings to the wellbeing of the nation and develops the industry’s present and future leaders. Our AAF Suncoast chapter region covers the Charlotte, Glades, Sarasota, Manatee, Highlands, Desoto, and Hardee Counties.