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The American Advertising Federation – Amarillo (AAF-Amarillo) is recognized by the city, the District, and the National organization as a professional club dedicated to the following principles:Truthful Advertising — to inform consumers and help them buy more intelligently.Good Advertising — to serve the public interest by creating an awareness of new products and services.Major Goals — to improve our economy by stimulating sales, lower manufacturing and distribution costs, establish scholarships and increase employment.We believe every person engaged in advertising and its allied fields has an obligation to contribute their time and talent to the development of the profession and its goals.
