Jess Curtis is the founder of J-Bird Digital Designs (J-Bird for short), a Knoxville-based web developer, tech tinkerbell, and creative collaborator supporting small businesses and entrepreneurs who want to be found online—by real people, search engines, and AI alike. Known for her approachable teaching style and strategy-first mindset, Jess helps business owners build digital ecosystems and confidently manage their Google presence as an active growth tool.
With nearly 15 years of experience in digital marketing and web development, Jess blends technical know-how with practical education, empowering entrepreneurs to take ownership of their visibility without feeling digital fatigue.
Session Details….
This session focuses on the details that actually move the needle when it comes to Google visibility. Jess will walk attendees through how to optimize their Google Business Profile as a living, active marketing tool—not a “set it and forget it” listing—covering:
- Selecting the correct primary and secondary categories
- Writing business descriptions aligned with keywords
- Why posting on Google matters just as much as posting on social media
- Using review strategy as a growth tool
Attendees will leave with clear, actionable steps they can implement immediately to improve how—and where—their business shows up online.
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