City Group Presents BRANDrill 5.0 Powered by CBC Tiles & Co-Sponsored by Concord Group

Brandsmiths! Prepare yourself — the BRANDING BATTLEFIELD beckons!

Every great idea starts as a spark, but only the bold can fan it into a blazing symbol the world will never forget. Brands are not born; they are forged in ambition, tempered through challenges.

For years, BRANDrill has stood as the grand arena where audacious ideas collide with strategic mastery. Beware! Here, the edges of possibility are not just stretched, they are shattered beyond recognition.

The saga continues this year, grander, fiercer, and more electrifying than ever before. STEEL your hearts, as this very year, from the visionary halls of VOICE OF BUSINESS emerges:

City Group Presents BRANDrill 5.0

Powered by CBC Tiles & Co-Sponsored by Concord Group


Master The Drill

💰 Prize Pool:
🏆 Champion Team – BDT 1,00,000
🥈 1st Runner-up – BDT 60,000
🥉 2nd Runner-up – BDT 40,000
🎯 Other 3 Finalist Teams – BDT 5,000 Each


📅 Tentative Timeline:

𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐏𝐡𝐚𝐬𝐞:
Aug 15 – Registration Opens
Sept 7 – Registration Closes

𝐑𝐨𝐮𝐧𝐝 𝟏 – 𝐓𝐡𝐞 𝐑𝐚𝐩𝐢𝐝 𝐂𝐚𝐬𝐞 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞 | 𝐎𝐧𝐥𝐢𝐧𝐞
Sept 8 – Orientation & Online Briefing Session
Sept 9 – Case Release
Sept 10 – Submission Deadline

𝐑𝐨𝐮𝐧𝐝 𝟐 – 𝐁𝐫𝐚𝐧𝐝 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 & 𝐎𝐕𝐂 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧 | 𝐎𝐧𝐥𝐢𝐧𝐞
Sept 17 – Case Release
Sept 19 – Workshop (Hybrid: Online + Offline)
Sept 22 – Submission Deadline (Case + Recorded Presentation + OVC)

𝐆𝐫𝐚𝐧𝐝 𝐅𝐢𝐧𝐚𝐥𝐞 – 𝐓𝐡𝐞 𝐈𝐌𝐂 𝐒𝐡𝐨𝐰𝐝𝐨𝐰𝐧 | 𝐈𝐧-𝐏𝐞𝐫𝐬𝐨𝐧
Oct 6 – Final Round Case Release
Oct 11 – Final Round Presentations

𝐑𝐨𝐮𝐧𝐝 𝐃𝐞𝐭𝐚𝐢𝐥𝐬:
🚀 Round 1: Product Launch
Participants will be given a scenario and must launch a product. They will create a brand name, tagline, brand mantra, STP, pricing, packaging and distribution if needed. This round focuses on transforming an idea into a market-ready product.

🎥 Round 2: Digital Marketing Strategy
With an OVC, teams will present a 6 to 12 month digital marketing plan. It should include the campaign appeal, key visuals with logo, communication channels both online and offline, creative content, ad placements and performance metrics. The plan will be showcased in a video presentation.

📢 Round 3: 360° IMC Plan
The finale requires a 6 to 12 month Integrated Marketing Communication plan combining advertising, PR, promotions, digital marketing, events and CSR activities into one unified and consistent strategy.

🌟 Compete, innovate and showcase your marketing genius in this ultimate challenge!


𝑹𝒖𝒍𝒆𝒔 & 𝑹𝒆𝒈𝒖𝒍𝒂𝒕𝒊𝒐𝒏𝒔:

1. Teams must consist of undergraduate students from a UGC-approved university.
2. Cross-university teams are allowed.
3. Team size: 3 to 4 members.
4. Student ID must be shown if asked.
5. Online registration is only via the Tickify website with all required details and payment.
6. Offline registration is available at the BRANDrill booth, University of Dhaka.
7. Voice of Business’s decision on participation and disputes is final.
8. Dates or schedules may change with short notice.
9. Breaking rules will lead to disqualification without refund.


💳 𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐅𝐞𝐞:
Offline Booth (DU Campus): BDT 500
Online Registration: BDT 510


📍 Ready to ignite your brand?
Sign up. Gear up. Step into the ultimate branding showdown, BRANDrill 5.0.

📅 𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐃𝐞𝐚𝐝𝐥𝐢𝐧𝐞: 7𝐭𝐡 𝐒𝐞𝐩𝐭𝐞𝐦𝐛𝐞𝐫 𝟐𝟎𝟐𝟓 [Extended]

📄 𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐥𝐢𝐧𝐤: https://tickify.live/event/brandrill-5/


📩 Queries? Contact us via:
Facebook: https://www.facebook.com/share/1AxRqxaLuo/
Email: dm9iICEgY29tbXVuaWNhdGlvbiAhIGZicyB8IGdtYWlsICEgY29t

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Also check out other Business events in Mymensingh, Contests in Mymensingh.