Inside the AI engine room

Everyone’s talking about AI — but what does using it in your business actually look like?

About this Event

Everyone’s talking about AI — but what does using it actually look like? Join Answer Digital for a refreshingly honest take on how we’re embedding AI into our business, with practical insights for SMEs and digital leaders.

📍Answer Digital, 9 Dewsbury Road, Leeds, LS11 5DD

📅 Monday 29th September 5pm - 7pm

🎟 Free | Limited spaces available

AI is everywhere at Leeds Digital Festival — but how many talks show you what it really looks like behind the scenes?

In this no-fluff, sector-agnostic, behind-the-curtain session, the team at Answer Digital will walk you through our lived experience of adopting AI as a growing business. We’ll show what’s worked (and what hasn’t), share how we’re enabling AI responsibly, and break down what “AI readiness” really means for teams like yours.

What we’ll cover:

💡 The practical AI tools we’ve embedded across our business — from marketing, recruitment and finance to project delivery and knowledge management

📜 The internal AI policies we’re shaping to keep innovation safe, smart, and sustainable

🧠 What “AI enablement” looks like from a data, platform, and cultural perspective

💼 How businesses of all sizes can use AI in impactful, scalable ways — without falling for the hype

🤝 Why our employee-owned structure helps us stay focused on value for people and outcomes, not just tech for tech’s sake

Whether you're experimenting with AI, looking to scale, or trying to make sense of the noise, this session offers a grounded, transparent view of what it takes to make AI work in the real world.

Who should attend?

• SME leaders and business owners
• Digital and tech professionals exploring AI use
• Data strategists, engineers, and analysts
• Consultants, project managers, and product teams
• Anyone curious about moving from AI theory to practical capability

Why come?

Because you’re tired of the buzzwords.Because you want to hear from a team that’s actually doing it.Because you’d rather learn from lived experience than PowerPoint promises.

Join us for a straight-talking, insightful discussion — and leave with ideas you can act on.

Spaces are limited, so book early to avoid missing out.

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