Content Marketing Accelerator - Digital marketing strategy and training

Craft content that grows your business without burning you out or chewing through your time or budget.

If you’ve ever felt the pressure to “just post more,” or that your content is invisible no matter how much effort you put in, this workshop is built for you.

This is not about doing more.
It’s about doing the right things, in a way that fits the life and business you actually have.

Because your time is precious.
Your energy is limited.
And your business deserves content that actually works.

You’ll learn how to become visible to the right people, create genuine demand for your offers, and build a simple content structure you can sustain all year. No overwhelm. No jargon. No guesswork.

You’ll spend one full, focused day in person with me, building a strategy that’s tailored to your business.

Then — when you’re back home and starting to implement — you get TWO MONTHS of weekly coaching sessions so you’re supported every step of the way. Tuesdays, 1:30-2:30 (recorded if you miss a week)

By the end of the first day you’ll know exactly what to create, how it fits into your customer journey, and what actions will actually move the needle.

Over the following two months, you’ll build your confidence, practise the skills, and start creating the content your business has been needing.

This is the deep work that stops content feeling chaotic or random.

• Understanding how content builds demand (and how it affects sales).
• A clear, personalised action plan for the next 12 months.
• Mapping your evergreen content so you’re not reinventing the wheel every week.
• Choosing the right tools and platforms for your business — not what everyone else says you “should” use.
• Prioritising the actions that bring sales to you, rather than chasing clients.

This is hands-on, practical, and highly supportive. Numbers are deliberately limited so you can get personalised feedback and help.

This is where so many workshops fall down: you leave with good intentions but no support.

Not here.

You’ll get:

• Step-by-step templates and guides for every core content type.
• Resources you can reuse again and again.
• Coaching, feedback, accountability, and help applying everything to your own business.
• Clear explanations of marketing terms in everyday language — no corporate talk, no complicated theory.
• Guidance on using AI without losing your voice or sounding machine-made.

THIS IS WITH:
Two months of free access to my content marketing group coaching and resources after the workshop. You can continue beyond that at a low monthly rate if you want ongoing support. (Most business owners do find the best results come from a mimumum of six months with me)

Small business owners who:

• Want content that actually brings in clients.
• Are tired of wasting time on posts that go nowhere.
• Need structure, clarity, and a repeatable system.
• Want expert guidance but also want to learn how to do it themselves.
• Are ready for consistency, confidence, and practical results.

Your content doesn’t need to be perfect.
It needs to be clear, relevant, and strategic.
This is where you learn how to do that.

I’m Rachel Klaver. I'm a marketing strategist, content coach, small business owner, author, and someone who deeply understands the realities of running a business while juggling life.

I own both a service based business and a bricks and mortar retail/online store.

I’ve worked with thousands of business owners in groups and one-to-one, helping them build marketing that feels like them and actually works. I’m known for clear explanation, practical tools, and helping people feel capable, not overwhelmed.

I use story, real language, and simple frameworks.
I give options, ideas, and ongoing support.
And I genuinely care about helping you get results you can feel proud of.

(For context: I’ve written 28 books — the latest on content marketing — write a fortnightly column for Stuff, and host two podcasts: MAP IT Marketing and Confident Content. I also co-run Identify Marketing with Rod.)

$800 + GST per person
Includes the in-person day, all resources, the four post-workshop Zoom sessions, plus two months inside my content marketing group coaching (valued at $798 + GST).

This workshop is registered with the Regional Business Partner Network — you may be eligible for support. I can connect you with your local advisor to explore that.

If you’re ready for a content plan you can actually stick to,
If you want leads coming in because people already understand your value,
If you want to feel confident and in control of your marketing:

This is the place to start.

Define your content strategy.
Create your action plan.
Set yourself up for a year of growth and clarity.

Also check out other Workshops in Mangawhai, Business events in Mangawhai.