The Wisdom of Crowds: Why Your Team Knows More Than You Think

Join us at The Wisdom of Crowds: Why Your Team Knows More Than You Think event at the Orange Room, Think Tank, University of Lincoln to explore the power of collective intelligence.

Hosted by Kyle Walker, founder of E.P.I.C Psychology, this research-driven seminar will demonstrate how collective intelligence can outperform individual expertise when the right psychological conditions are met. The session combines interactive demonstrations with a compelling real-world case study to show how understanding crowd psychology creates competitive advantage in innovation, strategic planning, and complex problem-solving.

Key Learning Outcomes:

• Understand the psychological conditions necessary for collective intelligence
• Recognise when group decisions outperform individual expertise
• Learn practical methods for harnessing crowd wisdom in business contexts
• Gain tools for improving innovation and strategic decision-making

Session Structure:

• Interactive psychological warm-up exercises to engage the audience
• Live demonstration using crowd estimation techniques
• Real-world case study: How the US Navy used collective intelligence to locate a missing nuclear submarine in 1968 (found within 220 yards of the group's prediction)
• Practical business applications and implementation strategies
• Interactive exercise allowing participants to experience the principles firsthand.

The event is perfect for business leaders, entrepreneurs, psychology students and those interested in the topic area of collective knowledge.

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