Workshop: Building Your Digital Presence: A Strategy-First Approach for Small Businesses

Feeling stuck on the digital marketing hamster wheel? Many small business owners struggle to stand out online, posting endlessly without seeing real results. In this workshop, you’ll learn how to break free by focusing on three timeless principles of marketing success: Differentiation, Positioning, and Reputation.

We’ll explore how these principles apply across the four pillars of your digital presence — your website, Google Business Profile, social media, and visibility beyond your walls — and show you practical, tactical ways to put them into action. You’ll also learn why reviews and testimonials are more important than ever, and how to start building them right away.

You’ll leave with both inspiration and a clear roadmap to create a digital presence that attracts your ideal customers, builds trust, and helps your business thrive.

Presented by Desert Financial Credit Union and National Bank of Arizona. For full event details including a list of sponsors, please visit the official event page.

You may also like the following events from Gilbert Chamber of Commerce:

• This Tuesday, 7th October, 11:00 am, Gilbert Young Professionals Workshop in Gilbert
• This Wednesday, 8th October, 10:00 am, Expert Office Hours - Cingularis in Gilbert
• This Wednesday, 8th October, 03:00 pm, A Civic Event in Gilbert

Also check out other Workshops in Gilbert.