Let's Talk Uptown: Global Tournament, Local Impact

The world is coming to Dallas in 2026 — and Uptown is perfectly positioned to be part of the action.

Join Uptown Dallas Inc. for breakfast and conversation with top leaders as we explore how Uptown businesses can prepare for and benefit from the unprecedented opportunities that come with hosting the world’s biggest sporting event. From hotels and restaurants to retail and public spaces, this is your chance to learn how Uptown can capture global attention while serving our community.

Why Attend?

• Gain insider insights on the scale and impact of this global stage
• Learn strategies to maximize exposure and revenue for your business
• Network with Uptown peers and industry leaders

Panelists include:

• Jennifer Walker – Chief Marketing Officer, VisitDallas
• Noelle Leveaux – CMO of North Texas FIFA World Cup Organizing Committee
• Tara Green – Principal, Public Realm Strategies, OJB
• Rosa Fleming – Director, Kay Bailey Hutchison Convention Center Dallas (official media hub for 2026)

Moderator: Kelem Butts, Executive Director of Uptown Dallas Inc & Uptown Resident

Event Details:📍 Truluck’s (Uptown Dallas)📅 Wednesday, September 24⏰ 8:30 AM – 10:00 AM🥐 Breakfast and beverages provided

Let’s make sure Uptown shines on the world stage.

Also check out other Sports events in Dallas, Business events in Dallas.