The Pepsi Challenge  | Event in College Station | AllEvents

The Pepsi Challenge

ACC

Highlights

Sat, 30 Aug, 2025 at 11:00 am

3 hours

756 Houston St

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Date & Location

Sat, 30 Aug, 2025 at 11:00 am to 02:00 pm (CDT)

756 Houston St

756 Houston St, College Station, TX 77843, United States

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About the event

The Pepsi Challenge
It’s true – Pepsi Zero Sugar tastes better and is more refreshing than Coke Zero Sugar based on a nationally conducted taste test. To ensure people across the U.S. can discover this themselves Pepsi revived The Pepsi Challenge earlier this year.
 
After over a dozen stops so far Pepsi Zero Sugar is the preferred cola in 100% of Pepsi Challenge markets! Pepsi Zero Sugar isn’t just winning at The Pepsi Challenge – the zero-sugar cola is seeing a 25% purchase increase vs. a year ago*.
 
Now College Station has the chance to step up take the challenge and see for themselves that Pepsi Zero Sugar tastes better.
 
Further key dates and information are as follows:
 
WHAT:                              Celebrating its 50th anniversary the Pepsi Challenge is back showcasing the refreshing and better-tasting Pepsi Zero Sugar. This multi-market tour lasting through October invites everyone to see if they prefer Pepsi Zero Sugar over its zero-sugar rival.
 
WHERE & WHEN:        Texas A&M SRB Plaza (471 Houston St. College Station TX 77843)
·      8/28 from 10 AM - 5 PM CT
 
Texas A&M vs. UTSA (756 Houston St. College Station TX 77843)
·      8/30 from 11 AM – 2 PM CT


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756 Houston St, 756 Houston St, College Station, TX 77843, United States
The Pepsi Challenge  | Event in College Station | AllEvents
The Pepsi Challenge
Sat, 30 Aug, 2025 at 11:00 am