Breaking into Retail: Your Step by Step guide to success

Join us for an inspiring Consumer Goods Retail Workshop with Brand Growth & Retail consultant Anne-Sophie Martin-Kukah, who will share practical strategies to help you move from a promising product to a standout retail brand. In this session, you’ll discover how to: 

1. Position your brand as the preferred choice of both retailer’s buyers and consumers. 
2. Build a retail-ready strategy that sets you up for long-term success 
3. Master product placement and promotion strategies that drive results

Anne-Sophie is the Founder & Managing Director of The Ascents Group, a global marketing consultancy based in London. With expertise in FMCG, beauty, consumer health, food and retail-entry strategies, she helps brands unlock growth and thrive in competitive markets. 

As a UN Women UK delegate, Anne-Sophie is also passionate about empowering female-led businesses and advancing gender equality in the business world. Key takeaways you’ll gain from this session: 

• How to navigate the retail landscape with confidence 

• How to leverage market research and consumer insights to create a compelling retail entry plan 

• Insider tips to scale up your brand presence into retail 

Anne-Sophie Martin-Kukah, is the founder of The Ascents Group. With over 15 years of global experience in brand strategy and retail marketing, Anne-Sophie has helped major players, , SMEs, venture-backed businesses and startups transform innovative ideas into household names.

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