Intro to Commercial Direction & Brand Work, 29 October | Event in Brampton | AllEvents

Intro to Commercial Direction & Brand Work

Paula Ner Dormiendo

Highlights

Wed, 29 Oct, 2025 at 01:00 pm

2 hours

Happy Hands Pottery And Art Studio

Free Tickets Available

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Date & Location

Wed, 29 Oct, 2025 at 01:00 pm to 03:00 pm (GMT-04:00)

Happy Hands Pottery And Art Studio

57 Mill Street North, Brampton, Canada

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About the event

Intro to Commercial Direction & Brand Work
In this two-hour workshop, participants will be guided through the process of commercial filmmaking and branded content as a director.

About this Event


🗓️ Wednesday, October 29 2025 @ 1:00 PM - 3:00 PM
📍Happy Hands Pottery and Art Studio, 57 Mill St N #303, Brampton, L6X 1S9
🎟️ Free Registration
🍴 Refreshements Provided




🎥 LEARNING OPPORTUNITIES

In this two-hour workshop, participants will be guided through the process of commercial filmmaking and branded content as a director from the first pitch to final delivery.



🎥 WHO IT'S FOR

The workshop is ideal for emerging filmmakers seeking to build confidence in their practice and expand their knowledge of the commercial world.



🎥 WHAT TO EXPECT

Topics include but are not limited to...



HOW TO READ A CREATIVE BRIEF: Key pain points directors should look out for when reviewing a client's creative brief, and how it impacts your vision and pitch.



WHAT TO INCLUDE IN YOUR PITCH: A breakdown of pitch decks/treatments from Direction, Cinematography, Editing, Sound, & Production Design, and how to communicate your copy in simple and clear language.



HOW TO MAKE THE MOST OF YOUR PREPRODUCTION: Introducing valuable tools and techniques to aid their visions such as…



STORYBOARDS: An illustrated shot-by-shot guide to plan the flow of images and story.



ANIMATICS/PREVIS: A shot-by-shot animation of your storyboard/video on location that provides an in-depth previsualization of your project.



FLOORPLANS: Visualizing the space to plan for blocking, camera movements and lighting prior to principal photography.



WHAT TO EXPECT IN POST: An overview of the post-production process from editing, sound, and color grade, in tandem with client input and feedback.



And lastly, an opportunity to network with fellow Brampton Filmmakers following the lesson.






------------------------------------------- SUPPORTED BY ---------------------------------------------






Happy Hands Pottery & Art Studio, 57 Mill St N #303, Brampton, ON L6X 1S9


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At Happy Hands Pottery and Art Studio, our mission is to be the catalyst for a thriving local artistic community. We are committed to providing a welcoming space where individuals of all ages and backgrounds can explore their creativity, develop their artistic skills, and connect with like-minded individuals. Our goal is to inspire and empower the community through engaging and accessible artistic experiences. Through our pottery throwing classes, hand pottery classes, and art classes, we aim to demystify the creative process, making it enjoyable and accessible to everyone. We believe that art has the power to enrich lives, foster self-expression, and create lasting memories.





BAO, Brampton Arts Organization



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The Brampton Arts Organization is a registered non-profit that champions Brampton’s diverse arts, culture and creative industries and advocates for the #BramptonArtist. We work to build a thriving, confident, valued, and empowered creative scene by offering a range of programs, services and resources. In this, BAO is a key partner in fulfilling the City of Brampton’s strategic vision and Culture Master Plan.
This program would not have been possible without the Community Connects Program Initiative by BAO, supported by Regional Councillor, Rowena Santos.






--------------------------------------- YOUR FACILITATOR -------------------------------------------




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Paula Ner Dormiendo is a Filipino Canadian Director, Editor and aspiring multidisciplinary artist based in Brampton, focused on community-driven storytelling and empathy-led productions, with works supported by the City of Brampton, BAO, and the CBC.

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Also check out other Arts events in Brampton, Workshops in Brampton.

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Ticket Info

Tickets for Intro to Commercial Direction & Brand Work can be booked here.

Ticket type Ticket price
General Admission Free
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Happy Hands Pottery And Art Studio, 57 Mill Street North, Brampton, Canada
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Host Details

Paula Ner Dormiendo

Paula Ner Dormiendo

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Intro to Commercial Direction & Brand Work, 29 October | Event in Brampton | AllEvents
Intro to Commercial Direction & Brand Work
Wed, 29 Oct, 2025 at 01:00 pm
Free