AI, Without the Eye-Roll

We get it – AI is everywhere, and buzzword overload is real. But beneath the hype lies unparalleled opportunity.

FleishmanHillard Boston invites you to an evening that cuts through the AI fatigue and delivers freshthinking to help leaders intelligently use AI in communications and marketing.

Join us on Wednesday, November 19th at 6 p.m. at Babson College’s beautiful downtown Boston event space (100 High Street) to hear from inspiring companies – such as pioneering toy company Hasbro – that are creatively experimenting with AI to unlock new opportunities. The evening will wrap with a showcase of communications-related AI applications in action — from healthcare content development to media outreach to crisis planning.

Keynote conversation with:

• Roberta Thomson, CEO, Hasbro AI Studio (previously Hasbro's Chief Communications Officer)

AI in Comms Lightning Round:

• On unlocking AI’s value in healthcare content: Paul Dalessio, FleishmanHillard

• On scoring top-tier B2B tech media coverage: Meghan Windle, FleishmanHillard

• On mitigating risk and crisis planning: Sarah Francomano, FleishmanHillard

And more!