IE Masterclass Austin: Entrepreneurship in the Era of AI

In this action-filled masterclass, participants will run through a design sprint to launch their first startup using AI. By understanding current market dynamics and tech tools at their disposal, the group will be challenged to:

1) Identify a problem that overlaps with a passion

2) Hone in on a customer persona that experiences that problem

3) Develop all the working parts of an investor pitch deck

The most successful participants will use AI as a cofounder, not as the single source of truth. Together, we’ll dive into real-world strategies that highlight how AI unlocks new levels of decision-making, efficiency, and innovation, empowering entrepreneurs to think bigger and move bolder.

Following the masterclass, connect with IE students, alumni, our local representative, and other professionals at a networking gathering.

Agenda:

6:00 PM – 6:30 PM: Registration & Welcome
6:30 PM – 7:30 PM: Masterclass: Entrepreneurship in the Era of AI
7:30 PM – 8:00 PM: Q&A & Networking

About the speaker:

Arseniy Goldberg’s career spans finance, consulting, entrepreneurship, and education. With a B.S. in Finance and International Business from Oregon State University, plus an MBA and a Master’s in Digital Business and Innovation from IE Business School, he began as a financial consultant advising Fortune 500 corporate and private clients on capital markets and investment strategies. This experience led him to launch his own consulting firm, Flow, and transition into startup and venture finance. His passion for startups has led to the design and launch of four innovation programs across social impact, technology, and tourism.Today, Arseniy is the Chief Operating Officer at Rebundle, an EdTech startup in Madrid delivering cutting-edge courses via WhatsApp. He is also a professor at IE University and Oregon State University, teaching finance, innovation, and behavioral sciences across undergraduate, graduate, and executive programs. In addition, he leads AI seminars for faculty at IE, helping educators integrate emerging technologies into their teaching. His teaching focuses not only on technical expertise but also on effective ways of working, helping professionals and students adapt to an evolving business landscape. With experience across five continents, he brings a global perspective to his work. He also speaks three languages fluently.The current socio-technological environment is driving Arseniy to study psychology and human behavior. Many of his courses, regardless of the subject, focus on critical thinking, decision-making, and crucial skills for the modern era. His approach is practical, relevant, and flexible. His methodology is driven by adapting each course to the particular audience in front of him, whether it be in Spain, Italy, Saudi Arabia, or anywhere else.Current Professional Ventures:- Founding Partner at Flow Consulting
- Professor of Finance, Innovation, GenAI, and Behavioral Sciences at IE University and Oregon State University
- Academic Director of AI in Finance at IE University
- COO at Rebundle- Career Mentor at Oregon State University Academic Background:- MBA and Master in Digital Business at IE Business School
- Bachelor of Science in Finance and International Business at Oregon State University
- Bachelor of Science in International Business at Mendel University

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