1.5 hours
Integrative Learning Center
Free Tickets Available
Tue, 21 Oct, 2025 at 05:30 pm to 07:00 pm (GMT-04:00)
Integrative Learning Center
650 North Pleasant Street, Amherst, United States
Come chat with Elsi Pacheco!
The UMass Amherst Chapter of PRSSA invites you to hear from and speak with Elsi Pacheco on Tuesday, October 21st. Elsi Pacheco is the founder and Chief Digital Strategist of Link Up Level Up, a boutqiue branding and web design agency helping women entrepreneurs build powerful digital legacies. With over 20 years of experience in hospitality, global marketing and brand strategy, she blends creativity and empathy to craft websites and brand experiences that connect and convert. A former Global Marketing Director and CMO of the Latina Business of New York, Elsi now serves as a fractional CMO and educator. Her mission is to help leaders grow their visibility and impact, without burning out. This event is free for dues paying members, and will be open at a $2 fee to all others interested.
Info: Real-time coordination strategies for when everything goes wrong at major events.
Info: Setting boundaries, managing expectations, and approval processes for high-profile collaborations.
Info: Adapting from intimate gatherings to 25,000-person conventions.
Info: Coordinating multimedia, social media, PR, and legal teams.
Info: How traditional PR now requires content strategy and real-time social media management.
Also check out other Business events in Amherst.
Tickets for Crisis, Celebrities, and Content with Elsi Pacheco can be booked here.
Ticket type | Ticket price |
---|---|
PRSSA MEMBERS | Free |
NON PRSSA MEMBERS | Free |