ENTREPRENEUR SPEAKER SERIES | SESSION 3

Mastering Marketing

About this Event

STATE FORTY EIGHT FOUNDATION ENTREPRENEUR SPEAKER SERIES PRESENTED BY

The Entrepreneur Speaker Series is a free, four-week event built to equip Arizona’s small business community with the tools, support, and connections needed to move forward with confidence.

Each week, the series dives into a core theme of the entrepreneurial journey—offering practical tools, expert insights, and candid conversations that reflect the real highs and lows of building a business. You’ll hear from some of Arizona’s most inspiring founders, C-suite executives, industry leaders, and local changemakers as they share personal stories and their strategies for success.In addition to our incredible speaker lineup, we’re bringing back the Vendor Village—a vibrant showcase of Arizona-owned businesses and entrepreneur-support organizations, including past State Forty Eight Foundation grant recipients—where attendees can shop local and access valuable resources. Plus, we’re awarding $50,000 in funding through our Entrepreneur Grant Program, open to those who attend at least three sessions.

SESSION 3 | MASTERING MARKETING

In this session, you’ll hear from marketing experts and founders who’ve built strong personal and professional brands, connected deeply with their audiences, and communicated their value with clarity. Through real stories and candid conversation, we’ll explore how to define your unique value proposition (UVP), understand your audience’s needs, and talk about your business in a way that feels true to you—and resonates with them.With so many topics to dive into, our marketing session is always one of the most loved sessions! Don’t miss out on the chance to learn from seasoned professionals whose insights may just spark your next great idea, or shift how you think about marketing altogether.

Please note, this is session three (3) of four (4). You must individually register for each session you would like to attend. To see all session descriptions, visit:

Parking Info: Parking is available in the Arizona Center garage (E. Fillmore St. & 5th St.). Bring your ticket to receive a 2-hour validation at check-in—anything beyond that will be your responsibility to pay. Follow signs from the garage to the One Arizona Center building and head to the 11th floor after checking in at the lobby.

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Agenda


🕑: 05:30 PM - 08:00 PM
Event Kickoff: Vendor Village Opens

🕑: 06:00 PM - 07:15 PM
Main Programming

Info: Welcoming Remarks, Keynote, Panel, Audience Q&A

🕑: 07:15 PM - 08:00 PM
Networking & Community Connection | Vendor Village Re-opens

🕑: 08:00 PM
Event Ends


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