# Event Details - **Event Name**: Flowing Forward: Shaping Sustainable Tourism for The Flow Country - **Event Start and End Date**: Wed, 12 Nov, 2025 at 09:30 am – Wed, 12 Nov, 2025 at 04:00 pm - **Event Description**: Events bringing together businesses, stakeholders, and communities to explore how collaboration with the WHS can drive local benefits.About this EventSince The Flow Country World Heritage Site (WHS)’s inscription in July 2024, The Flow Country Partnership has been looking to explore the collaborative opportunities between the WHS and local businesses to encourage responsible and sustainable tourism in and around Caithness and Sutherland. With that in mind, we are excited to invite you to Flowing Forward: Shaping Sustainable Tourism for the Flow Country on the 12th of November 2025 in the Assembly Rooms, Wick, and on the 13th of November 2025 in Armadale Village Hall, Armadale.These events aim to bring together businesses, tourism providers, stakeholders, policy makers and community members to explore the practical ways local businesses and enterprises can benefit from collaboration with the WHS. We have invited a range of speakers from local businesses and other designated sites to share their experiences and ideas on embracing links with the WHS which will, in turn, collectively help promote the local area. One of our goals for this event is to establish a small working group that will focus on developing a sustainable marketing and tourism strategy and develop a brand for the WHS, that can be utilised by businesses in and around the Flow Country.The events will take the form of a morning of presentations and discussion, followed by a breakout session to further explore the ideas around ways the WHS can benefit local tourism. Lunch will be provided, followed by a tour of some of the Flow Country sites in the afternoon (weather depending). Wednesday 12 November – Assembly Rooms, Wick9.30 Registration, Tea & Coffee10.00 Welcome – Frances Gunn, Chair, The Flow Country WHS Steering Group10.15 An introduction to The Flow Country WHS – Sarah Lashley, WHS Co-ordinator10.30 Best Practice in WHS Tourism – TBC11.00 Sustainable Tourism in a UNESCO Landscape – Wester Ross Biosphere11.30 Local tourism marketing and opportunities arising from The Flow Country WHS – Jason Watts, Forse of Nature, Latheron12.00 Workshop – identifying the Flow Country’s unique tourism assets12.45 Feedback and closing remarks from morning session, next steps13.00 Lunch14.00 Tour of Flow Country attractions (Caithness)16:00 Closing remarks from afternoon session, return to Assembly Rooms car park. - **Event URL**: https://allevents.in/wick/flowing-forward-shaping-sustainable-tourism-for-the-flow-country/100001776800039749 - **Event Categories**: workshops - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: GBP ## Event venue details - **city**: Wick - **state**: SC - **country**: United Kingdom - **location**: Assembly Rooms - **lat**: 58.4381958 - **long**: -3.085675 - **full address**: Assembly Rooms, Breadalbane Terrace, Wick, United Kingdom ## Event gallery - **Alt text**: Flowing Forward: Shaping Sustainable Tourism for The Flow Country - **Image URL**: https://cdn-az.allevents.in/events7/banners/d7999cbcd8b71c2c4d60bfd5572bf0890e13353bacfface7061d64702ec92c1e-rimg-w1200-h675-dc908d91-gmir.jpg?v=1760445969 ## FAQs - **Q**: When and where is Flowing Forward: Shaping Sustainable Tourism for The Flow Country being held? - **A:** Flowing Forward: Shaping Sustainable Tourism for The Flow Country takes place on Wed, 12 Nov, 2025 at 09:30 am to Wed, 12 Nov, 2025 at 04:00 pm at Assembly Rooms, Breadalbane Terrace, Wick, United Kingdom. - **Q**: Who is organizing Flowing Forward: Shaping Sustainable Tourism for The Flow Country? - **A:** Flowing Forward: Shaping Sustainable Tourism for The Flow Country is organized by The Flow Country Partnership. - **Q**: Who is this event for? Is it right for me? - **A:** Flowing Forward: Shaping Sustainable Tourism for The Flow Country is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Wick, this event is thoughtfully curated to deliver a standout experience worth every moment. If Flowing Forward: Shaping Sustainable Tourism for The Flow Country sounds like your kind of event, don't wait - spots fill up fast. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Flowing Forward: Shaping Sustainable Tourism for The Flow Country", "image": "https://cdn-az.allevents.in/events7/banners/d7999cbcd8b71c2c4d60bfd5572bf0890e13353bacfface7061d64702ec92c1e-rimg-w1200-h675-dc908d91-gmir.jpg?v=1760445969", "startDate": "2025-11-12", "endDate": "2025-11-12", "url": "https://allevents.in/wick/flowing-forward-shaping-sustainable-tourism-for-the-flow-country/100001776800039749", "location": { "@type": "Place", "name": "Assembly Rooms", "address": { "@type": "PostalAddress", "streetAddress": "Breadalbane Terrace", "postalCode": "KW1 5AS", "addressLocality": "Wick", "addressRegion": "SC", "addressCountry": "GB" }, "geo": { "@type": "GeoCoordinates", "latitude": "58.4381958", "longitude": "-3.085675" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Events bringing together businesses, stakeholders, and communities to explore how collaboration with the WHS can drive local benefits.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "GBP", "availabilityStarts": "2026-05-19", "availabilityEnds": "2025-11-12", "validFrom": "2026-05-19", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/wick/flowing-forward-shaping-sustainable-tourism-for-the-flow-country/100001776800039749" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "GBP", "availabilityStarts": "2026-05-19", "availabilityEnds": "", "validFrom": "2026-05-19", "url": "https://allevents.in/wick/flowing-forward-shaping-sustainable-tourism-for-the-flow-country/100001776800039749", "price": 0, "name": "General Admission" } ], "organizer": [ { "@type": "Organization", "name": "The Flow Country Partnership", "url": "https://allevents.in/org/the-flow-country-partnership/26908302", "description": "The Flow Country Partnership exists to bring together a community including crofters, farmers, landowners/managers, local businesses, residents, ecologists and local government to grow the resilience of the Flow Country and its people." } ] } ] ```