# Event Details - **Event Name**: TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist - **Event Start and End Date**: Thu, 12 Feb, 2026 at 09:00 am – Thu, 12 Feb, 2026 at 10:30 am - **Event Description**: Meet the founders behind two of Canada's most innovative consumer brands for a fireside chat about leveraging tech & digital opportunities.About this EventJoin us in Toronto for the next installment of The Brand is Female Conversation Series presented by TD Women in Enterprise! This February, we’re spotlighting two dynamic women founders who are shaping the future of consumer goods by tapping into technology, digital platforms, and innovation to redefine how brands connect with customers and solve real-world problems.Meet the Founders:Jayme Jenkins – Co-Founder & Chief Brand Officer, EveristJayme Jenkins is co-founder and chief brand officer of Everist, a Toronto-based beauty and personal care innovator known for its award-winning waterless shampoo, conditioner, and body wash concentrates. Frustrated with the traditional industry’s reliance on water-filled plastic packaging, Jayme and her co-founder launched Everist to deliver clean, plant-forward formulas in highly sustainable packaging that reduce waste and carbon footprint while maintaining premium performance. The brand has been recognized among Canada’s top growing companies and featured in major outlets for its groundbreaking approach to product formulation and sustainable consumer goods. In leveraging digital channels, Everist has built a direct-to-consumer model that engages customers through social media storytelling, digital community building, and e-commerce strategies that support brand discovery, retention, and advocacy.Jennifer Boville – Co-Founder & CEO, Farm GirlJennifer Boville is co-founder and CEO of Farm Girl Cereal, a nutritious, wholesome cereal brand built around real-food ingredients and a mission to improve children’s nutrition with products families can trust. Jennifer transitioned from a long corporate career into entrepreneurship and has grown Farm Girl by leaning into digital platforms, community engagement, and agile product development. With nearly a thousand recipe iterations before launch and a grassroots brand-building approach, she underscores resilience, customer feedback, and iterative innovation in scaling a consumer food brand. Farm Girl’s growth story is rooted in digital marketing, direct customer engagement, and leveraging social media to build a loyal community, demonstrating how even legacy categories like cereal can be reimagined through technology-enabled brand-building.Why You Should Join:In this conversation, Jayme and Jennifer will explore what it takes to build and scale consumer goods brands in a digital era, including how technology has enabled new product discovery, enhanced customer engagement, and supported sustainable and mission-driven business models. Expect a candid discussion about:Building authentic brand communities through digital platforms and e-commerce.Using data and customer feedback to iterate products and strengthen market fit.Overcoming operational challenges in scaling consumer goods ventures.The intersection of purpose, technology, and commerce in reshaping the future of consumer-facing industries.Event details:When: Thursday, February 12, 2026What time: 9am networking breakfast, followed by a panel from 9:30am to 10:30amWhere: TD Tower, 66 Wellington Street West, 10th floorThe panel will be moderated by Eva Hartling, Founder, The Brand is Female. - **Event URL**: https://allevents.in/toronto/tbif-conversations-jennifer-boville-farm-girl-and-jayme-jenkins-everist/100001978896447545 - **Event Categories**: business, digital-marketing, storytelling - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: CAD ## Event venue details - **city**: Toronto - **state**: ON - **country**: Canada - **location**: Toronto Dominion Centre - **lat**: 43.6477077 - **long**: -79.3816976 - **full address**: Toronto Dominion Centre, 66 Wellington Street West, Toronto, Canada ## Event gallery - **Alt text**: TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist - **Image URL**: https://cdn-az.allevents.in/events3/banners/9cd9bab502f0ab9e0a1db0a28fe5055987344b793a280531d78e45d22c3a4255-rimg-w1200-h632-dc2d071a-gmir.jpg?v=1766909471 ## FAQs - **Q**: When and where is TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist being held? - **A:** TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist takes place on Thu, 12 Feb, 2026 at 09:00 am to Thu, 12 Feb, 2026 at 10:30 am at Toronto Dominion Centre, 66 Wellington Street West, Toronto, Canada. - **Q**: Who is organizing TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist? - **A:** TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist is organized by The Brand is Female / Femmes de marque. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "TBIF Conversations: Jennifer Boville/Farm Girl & Jayme Jenkins/Everist", "image": "https://cdn-az.allevents.in/events3/banners/9cd9bab502f0ab9e0a1db0a28fe5055987344b793a280531d78e45d22c3a4255-rimg-w1200-h632-dc2d071a-gmir.jpg?v=1766909471", "startDate": "2026-02-12", "endDate": "2026-02-12", "url": "https://allevents.in/toronto/tbif-conversations-jennifer-boville-farm-girl-and-jayme-jenkins-everist/100001978896447545", "location": { "@type": "Place", "name": "Toronto Dominion Centre", "address": { "@type": "PostalAddress", "streetAddress": "66 Wellington Street West", "postalCode": "M5K 1A1", "addressLocality": "Toronto", "addressRegion": "ON", "addressCountry": "CA" }, "geo": { "@type": "GeoCoordinates", "latitude": "43.6477077", "longitude": "-79.3816976" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Meet the founders behind two of Canada's most innovative consumer brands for a fireside chat about leveraging tech & digital opportunities.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2026-04-08", "availabilityEnds": "2026-02-12", "validFrom": "2026-04-08", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/toronto/tbif-conversations-jennifer-boville-farm-girl-and-jayme-jenkins-everist/100001978896447545" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2026-04-08", "availabilityEnds": "", "validFrom": "2026-04-08", "url": "https://allevents.in/toronto/tbif-conversations-jennifer-boville-farm-girl-and-jayme-jenkins-everist/100001978896447545", "price": 0, "name": "General Admission" } ], "organizer": [ { "@type": "Organization", "name": "The Brand is Female Femmes de marque", "url": "https://allevents.in/org/the-brand-is-female-femmes-de-marque/22762439", "description": "We highlight, enable and accelerate equitable and inclusive leadership. The Brand is Female transforms workplace culture by fostering inclusion and equity, thereby granting women and other underrepresented leaders access to new opportunities.To further our mission and services, we are introducing TBIF Conversations Series, a monthly conference series alternating between Montreal, Toronto and Vancouver, presented by TD Women in Enterprise.Visit our websiteNous mettons en lumière et accélérons le leadership équitable et inclusif. Femmes de marque transforme la culture du travail en favorisant l’inclusion et l'équité, permettant ainsi aux femmes et aux autres leaders sous-représenté-es d'accéder à de nouvelles opportunités.Afin de promouvoir notre mission et nos services, nous lançons la série Conversations Femmes de marque, une série de conférences mensuelles alternant entre Montréal, Toronto et Vancouver, présentée par TD Femmes in Enterprise.Visitez notre site web" } ] } ] ```