Send It! Email Marketing for Small Businesses

Has “email marketing” taken up permanent residency on your to-do list? If it has, then you need to reserve your spot for this hands-on workshop designed for small business owners who want to start an email list (or revive one that's been sitting unused).

In 2 hours, we'll cover everything you need to get started: choosing the right email software, creating lead magnets that actually attract leads and customers, writing effective emails, and using AI to streamline your process.

Bring your laptop for working, your brain for brainstorming, and all the doubts and fears you’ve got about the world of email. You'll walk away feeling confident and excited to grow your email list and finally cross “start email marketing” off your to-do list.

Whether you offer an online service, own a local shop selling physical products, or your business lands somewhere in between, you'll leave with the tools and strategies you need to grow your business through email.

Light refreshments will be provided.

Where: Town of the Blue Mountains Town Hall - 32 Mill St, Thornbury, ON N0H 2P0

When: Thursday, October 23 – 1pm – 3pm

Investment: $10 – nibbles and light refreshments included

Bring: Laptop or tablet

This event is brought to you by the South Georgian Bay Small Business Enterprise Centre, in collaboration with the Town of Blue Mountains and the Blue Mountains Chamber of Commerce.

Jess Haney is an email strategist and copywriter, and 2X business owner — she's the founder and head email strategist of Open Loop Studio, and co-founder and head funnel strategist at Binge-Worthy Studio. In her 6 years in the world of email marketing, she's worked with clients ranging from small business owners to global software companies like Bitly.

This Small Business Week, Jess is excited to show you that email marketing should be exciting, not scary, because it’s a huge area of opportunity for small business owners. It's your direct line to people interested in you and YOUR business — unlike other forms of content, when you send out an email, it actually reaches your audience and lands directly in their inbox.

Also check out other Business events in The Blue Mountains, Workshops in The Blue Mountains.