# Event Details

- **Event Name**: NEW STORE IN SØNDERBORG // BORGEN SHOPPING
- **Event Start and End Date**: Thu, 30 Apr, 2026 at 10:00 am – Wed, 06 May, 2026 at 06:00 pm (+02:00)
- **Event Description**: NEW STORE OPENING!!

You're invited for the opening of our new Pilgrim Store in Borgen Shopping in Sønderborg <3 We're celebrating from April 30 until May 6 with great opening offers.

What’s happening?
- On April 30, we're celebrating with freshly brewed coffee from 10.00-11.30. In the afternoon, there will be served sweet treats and iced coffee
- You can enjoy 25% off everything in the shop*
- Get a chance to win your entire purchase**
- From April 30 to May 3, the first 20 customers who spend more than 499 DKK will receive a goodie bag worth 600 DKK
- From April 30 to May 3, you can get your ear pierced for 60 DKK***

Where & when?
Borgen Shopping
Østergade 4, 6400 Sønderborg 
April 30 from 10 AM

We can't wait to see you!<3

*The offer is valid from April 30 to May 6. Does not apply to already discounted items, xDEA, collabs, charity items, or gift cards.
**We will draw one daily winner from April 30 - May 6.
***The price is per piercing, including an earring. We do not pierce children's ears under the age of 6. If you are under 18, you must have parental consent. Once the placement marking is approved, the piercing is at your own risk.
- **Event URL**: https://allevents.in/sonderborg/new-store-in-sØnderborg-borgen-shopping/200029980451211
- **Event Categories**: shopping, nonprofit, charities
- **Interested Audience**: 
  - total_interested_count: 65

## Ticket Details


## Event venue details

- **city**: Sonderborg
- **state**: SJ
- **country**: Denmark
- **location**: Borgen Shopping
- **lat**: 54.909356786885
- **long**: 9.7914954650722
- **full address**: Borgen Shopping, Østergade 4,Sønderborg, Denmark, Sonderborg

## Event gallery

- **Alt text**: NEW STORE IN SØNDERBORG // BORGEN SHOPPING
  - **Image URL**: https://cdn-az.allevents.in/events5/banners/8679aeb00712277ab9ce718eee0f668e0eb70c0349bb7f1670070f57b5ddd795-rimg-w1200-h527-dcf8f3f0-gmir?v=1776946457

## FAQs

- **Q**: When and where is NEW STORE IN SØNDERBORG // BORGEN SHOPPING being held?
  - **A:** NEW STORE IN SØNDERBORG // BORGEN SHOPPING takes place on Thu, 30 Apr, 2026 at 10:00 am to Wed, 06 May, 2026 at 06:00 pm at Borgen Shopping, Østergade 4,Sønderborg, Denmark, Sonderborg.
- **Q**: Who is organizing NEW STORE IN SØNDERBORG // BORGEN SHOPPING?
  - **A:** NEW STORE IN SØNDERBORG // BORGEN SHOPPING is organized by Pilgrim Jewellery.
- **Q**: Who is this event for? Is it right for me?
  - **A:** NEW STORE IN SØNDERBORG // BORGEN SHOPPING is ideal for party-goers, social butterflies, and anyone looking for a great night out with music, drinks, and good vibes. Whether you're a first-time attendee or a longtime enthusiast in Sonderborg, this event is thoughtfully curated to deliver a standout experience worth every moment. With 60+ people already showing interest, this is clearly an event worth adding to your calendar - don't miss out.

## Structured Data (JSON-LD)

```json
[
    {
        "@context": "https://schema.org",
        "@type": "Event",
        "name": "NEW STORE IN SØNDERBORG // BORGEN SHOPPING",
        "image": "https://cdn-az.allevents.in/events5/banners/8679aeb00712277ab9ce718eee0f668e0eb70c0349bb7f1670070f57b5ddd795-rimg-w1200-h527-dcf8f3f0-gmir?v=1776946457",
        "startDate": "2026-04-30T10:00:00+02:00",
        "endDate": "2026-05-06T18:00:00+02:00",
        "url": "https://allevents.in/sonderborg/new-store-in-sØnderborg-borgen-shopping/200029980451211",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
            "@type": "Place",
            "name": "Borgen Shopping",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "Østergade 4,Sønderborg, Denmark",
                "addressLocality": "Sonderborg",
                "addressRegion": "SJ",
                "addressCountry": "DK"
            },
            "geo": {
                "@type": "GeoCoordinates",
                "latitude": "54.909356786885",
                "longitude": "9.7914954650722"
            }
        },
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "description": "NEW STORE OPENING!!\n\nYou're invited for the opening of our new Pilgrim Store in Borgen Shopping in Sønderborg <3 We're celebrating from April 30 until May 6 with great opening offers.\n\nWhat’s happening?\n- On April 30, we're celebrating with freshly brewed coffee from 10.00-11.30. In the afternoon",
        "organizer": [
            {
                "@type": "Organization",
                "name": "Pilgrim Jewellery",
                "url": "https://allevents.in/org/pilgrim-jewellery/10332894",
                "description": "Pilgrim is a contemporary, family owned brand renowned for creating fashionable Jewellery, Watches & Sunglasses. The Skanderborg-based Danish brand is beloved internationally for its signature Scandinavian Design.\n\nFounded in Denmark in 1983\n"
            }
        ]
    }
]
```