International Conference on Marketing, Tourism & Hospitality
Theme:Content Marketing! Emerging Trends!!
Conference Dates: July 27-29, 2018Â Venue:Â PARKROYAL on Kitchener Road, Singapore181 Kitchener Road, Singapore 208533Â
Dear & Esteemed Colleagues,
We are extremely privileged to host the upcoming international conference in the Lion city of Singapore which focuses on Marketing, Tourism & Hospitality.
We expect leading academicians, scholars and practitioners to join us at the conference and share their research outcome on the conference topics and themes with fellow researchers from across the globe.
We are also organizing panel discussions, invited presentations on topics of interest to the academic community.Topic:Â Effective communication skills! How do they help our students??
Call for paper submissions!
You are cordially invited to make contributions in the form of abstracts/full papers/ case studies and posters.
All the abstrac
ts/full papers and case studies submitted will be available to the delegates in the form of a conference proceedings with an exclusive ISBN number and will also be available in the form of a CD on demand. You also have publication opportunities in ISI â Indexed Journals.
Research indicates that age-old marketing techniques do not help improving your client-base and are less effective in attracting and retaining them. Against this backdrop, marketing companies and executives are looking for other means of selling their products and services in this highly competitive global landscape. âContent Marketingâ is a fast-emerging medium where one can successfully reach to the desired and prospective customers.
âContent Marketingâ helps a business to provide consumer information needs with appropriate content. It is reported that this tool uses a variety of tactics such as eBooks, white-papers and other relevant contents to offer the relevant information targeting a specific set of clients.
Tourism! A ReliableÂ Forex Earner!
Tourism is accorded top priority by many governments as it is helpful not only in generating employment but in providing employment opportunities to thousands of people both directly and indirectly. It is also considered as the largest export industry in many countries, today. Yet another interesting aspect is that this industry can offer employment to both skilled and unskilled segment of the society.
This upcoming conference in Singapore aims at offering greater experience to the global academic community to gain fresh ideas and insights on marketing, tourism and hospitality-related industries.
In addition, it is our endeavor to offer a platform for industry-practitioners, academicians and researchers to share their knowledge and ideas in this growing field.
We do, of course, encourage inter-disciplinary research in tourism, marketing and related fields in order to address the challenges being faced by this sector.
Both conceptual and application-oriented papers are invited for presentation. In addition to oral presentation, posters are also accepted.
Abstract Deadline (250 words): January 20, 2018
Communication of Acceptance: 3 DaysFull Paper Submission Deadline: March 20, 2018
Last Date for Registration: May 20, 2018
Conference Dates: July 27-29, 2018
OUR PRINCIPAL ACADEMIC PARTNER:
Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD) Mysore, Karnataka
Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD), ranked among the top Business Schools in India, is located at the foot of Chamundi Hills in the heritage city of Mysore, Karnataka. The campus has won many architectural and landscape awards and provides a great environment for learning and germination of managerial intellect. The institute has been conferred A** Rating at National Level by CRISIL
The institute is promoted by the Shri Dharmasthala Manjunatheswara Educational Trust - a premier non-profit educational organisation functioning under the aegis of Shree Kshetra Dharmasthala, which is known for its unique embodiment of Dharma. Today, SDME Trust has more than 40 recognised educational institutions under its wings, imparting quality education from the primary level to the postgraduate level. Trust is known for the professional institutions in Medical, Dental, Engineering, Naturopathy, Ayurveda, Law, Business Management and Physiotherapy. The trust and all the associate institutions benefit from the visionary leadership of our Chairman, Padma Bhushan Dr. D. Veerendra Heggade, Dharmadhikari of Dharmasthala.
SDMIMDâs AICTE approved PGDM programme, accredited by NBA, runs for six terms over two years with an impeccable track record of academic rigor. SDMIMD also has Student Exchange Programs with the MAYS School of Business, Texas A&M University, USA; Global Management Institute of Shanghai University, China; and British University in Dubai, Dubai. These student exchange programmes enable students to understand each otherâs cultures, business practices and traditions. This gives students an edge when it comes to international opportunities.
The SDMIMDâs research unit - SDM Research Centre for Management Studiesâ (SDM RCSM), publications âCases in Managementâ, âContemporary Research in Managementâ, âExcerpts of Select Summer Internship Reportsâ, have come in for praise from the world of academics. The instituteâs journal âSDMIMD Journal of Managementâ indexed in EBSCO and iScholar has evolved as a prestigious publication well known for the quality of the papers, therein.
MTC18Singapore ConferenceProgram Outline
Friday, July 27, 2018
Timeline Description of Events08.30 - 09.30 Registration09.30 - 10.30 Inaugural Session/Keynote address10.30 - 11.00 Coffee Break11.00 - 12.45 Technical sessions - Paper Presentations12.45 - 14.00 Lunch Break & Networking14.00 - 14.30 Panel Discussion14.30 - 15.45 Technical Sessions â Paper Presentations15.45 - 16.00 Coffee Break16.00 - 18.00 Technical sessions â Paper PresentationsPresentation Room Meeting Room
Saturday, July 28, 2018
Timeline Description of Events09.00 - 10.30 Technical sessions â Paper Presentations10.30 - 11.00 Coffee Break11.00 - 11.30 Invited Lecture Sessions â All Delegates11.30 - 12.45 Technical Sessionsâ Paper Presentations12.45 - 14.00 Lunch Break14.00 - 15.00 Invited Lecture Session â All Delegates15.00 - 15.30 Coffee break15.30 â 17.00 Technical Sessionsâ Paper PresentationsPresentation Room Meeting Room
Sunday, July 29, 2018
A free day for delegates!Delegates are requested to make their own arrangements for shopping, local tour, sight-seeing, meeting with friends & relatives and departure to home country.
Scientific Advisory & Review Board
Dr. Ana-Maria Bercu, Alexandru Ioan Cuza University of Iasi, Romania.Dr. Bob Travica, University of Manitoba, Canada.Dr. Chuck DuVal, Florida Southern College, USA.Dr. Dogus Emin, Social Sciences University of Ankara, Turkey.Dr. Francisca Beer, California State University, San Bernardino, USA.Dr. Hana Medler Liraz, Academic College of Tel-Aviv-Yaffo, Israel.Dr. Izabel Almeida, EstĂĄcio FARGS, Brazil.Dr. Jilani ikbal, FSEG, Tunisia.Prof.Dr. Jong-Rong Chen, National Central University, Taiwan.Prof. Joon Hwan Choi, Gangneung-Wonju National University, Korea (south).Prof. Keunock Lew, Seoul National University of Science & Technology, Korea (south).Prof. Ming-Lei Chang, Chung Yuan Christian University, Taiwan.Dr. Nasima M.H. Carrim, University of Pretoria, South Africa.Dr. Phu Nguyen Huu, Duy Tan University, Vietnam.Dr. Serhan Gurkan, Karabuk University, Turkey.Dr. Tetyana Kholod, Shih Chien University, Taiwan.Prof. Will Quilliam, Florida Southern College, USA.Asst.Prof.Dr. Yavuz Selim ĂZDEMÄ°R, Istanbul Arel University, Turkey
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