Effective Storytelling Techniques For Social Media - Singapore
This intensive 1-day MasterClass provides a realistic hands-on session for marketing and PR professionals to learn and apply the art and science of storytelling in their social media content. It will cover the four Cs of Social Storytelling:
- Context: The backdrop and setting for your online narrative
- Community: Your online readers, listeners and viewers
- Cause: What your brand represents and how it affects their lives
- Channels: What storytelling formats works best on different channels
Supported with relevant examples, online tools, demonstrations, and hands-on exercises, attendees will learn how to generate greater impact from their social media storytelling efforts.