# Event Details - **Event Name**: Matchbook-Neon Typography Tour 11/4 - **Event Start and End Date**: Wed, 04 Nov, 2026 at 05:30 pm – Wed, 04 Nov, 2026 at 07:00 pm (-08:00) - **Event Description**: From vintage type to old glowing signs, follow the historic corridors of mid-century nightlife in San Francisco via neon and matchbooks.About this EventThis tour starts near Market Street and wanders through the Union Square neighborhood via the history of mid-century night life in San Francisco. It is a treasure hunt to discover these beautiful signs hidden in plain sight above local watering holes, small hotels, corner stores, beautiful garages, and old-school eateries. Tour ends at Union Square.Spend an evening with San Francisco Neon's Randall Ann Homan and Al Barna with Stephen Coles of Letterform Archive. Tours include local history with typography insights into San Francisco's vintage matchbooks and neon signs. Photography and a lively Q&A are encouraged. Be prepared to walk 1.5 hours .Reservations details: We'll email you all the details the day before tour, including public transit and parking tips the day before your tour. https://cdn-az.allevents.in/events4/banners/db01da90-c004-11f1-b7bb-7f2ea2efbfad-rimg-w1200-h550-dc080808-gmir.jpg https://cdn-az.allevents.in/events6/banners/db32fcb0-c004-11f1-b7bb-7f2ea2efbfad-rimg-w740-h740-dc080808-gmir.jpg https://cdn-az.allevents.in/events3/banners/db463690-c004-11f1-b7bb-7f2ea2efbfad-rimg-w1200-h500-dc889868-gmir.jpg Matchbooks photos from the collection of Stephen Coles. David's and John's Grill photos from the "San Francisco Neon: Survivors and Lost Icons" book, available at sfneon.org. Tad's Steaks photo by Heather David.Small Print: Please note that we reserve the right to change/cancel the tour due to obstructions, stormy weather, or insufficient reservations. Full refunds issued for canceled tours. All participants agree to assume 100% responsibility for their own safety, conduct, and well-being, and recognize that possible hazards exist while participating in outdoor (or any other) activities; and agree to participate solely at their own risk. If you join this group, and purchase tickets, and/or attend any San Francisco Neon events; it shall be conclusively presumed you understand and agree to this policy. https://cdn-az.allevents.in/events7/banners/db769560-c004-11f1-b7bb-7f2ea2efbfad-rimg-w740-h740-dc080808-gmir.jpg https://cdn-az.allevents.in/events10/banners/dba594a0-c004-11f1-b7bb-7f2ea2efbfad-rimg-w740-h740-dc080808-gmir.jpg - **Event URL**: https://allevents.in/san-francisco/matchbook-neon-typography-tour-11-4/100002002134926461 - **Event Categories**: fitness, Entertainment, Parties - **Interested Audience**: - total_interested_count: 0 - **Event Highlights**: - Duration: 1 hour 30 minutes - Location: On the sidewalk across the street from Tad's Steaks on the first block of Ellis Street - Languages: English ## Ticket Details - **Ticket Price Range**: min: 37.05, max: 37.05, currency: USD ## Event venue details - **city**: San Francisco - **state**: CA - **country**: United States - **location**: On the sidewalk across the street from Tad's Steaks on the first block of Ellis Street - **lat**: 37.7855916 - **long**: -122.4072044 - **full address**: On the sidewalk across the street from Tad's Steaks on the first block of Ellis Street, 60 Ellis Street, San Francisco, United States ## Event gallery - **Alt text**: Matchbook-Neon Typography Tour 11/4 - **Image URL**: https://cdn-az.allevents.in/events9/banners/ed35cfd001b6d0c0a4e44f95ece760752eacba6338164979f957aca8984dca1d-rimg-w1200-h600-dc080808-gmir.jpg?v=1791126281 ## FAQs - **Q**: When and where is Matchbook-Neon Typography Tour 11/4 being held? - **A:** Matchbook-Neon Typography Tour 11/4 takes place on Wed, 04 Nov, 2026 at 05:30 pm to Wed, 04 Nov, 2026 at 07:00 pm at On the sidewalk across the street from Tad's Steaks on the first block of Ellis Street, 60 Ellis Street, San Francisco, United States. - **Q**: Who is organizing Matchbook-Neon Typography Tour 11/4? - **A:** Matchbook-Neon Typography Tour 11/4 is organized by San Francisco Neon. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Matchbook-Neon Typography Tour 11/4", "image": "https://cdn-az.allevents.in/events9/banners/ed35cfd001b6d0c0a4e44f95ece760752eacba6338164979f957aca8984dca1d-rimg-w1200-h600-dc080808-gmir.jpg?v=1791126281", "startDate": "2026-11-04T17:30:00-08:00", "endDate": "2026-11-04T19:00:00-08:00", "url": "https://allevents.in/san-francisco/matchbook-neon-typography-tour-11-4/100002002134926461", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "On the sidewalk across the street from Tad's Steaks on the first block of Ellis Street", "address": { "@type": "PostalAddress", "streetAddress": "60 Ellis Street", "postalCode": "94102", "addressLocality": "San Francisco", "addressRegion": "CA", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "37.7855916", "longitude": "-122.4072044" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "From vintage type to old glowing signs, follow the historic corridors of mid-century nightlife in San Francisco via neon and matchbooks.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-04", "availabilityEnds": "2026-11-04T19:00:00-08:00", "validFrom": "2026-10-04", "lowPrice": "37.05", "highPrice": "37.05", "price": "37.05", "url": "https://allevents.in/san-francisco/matchbook-neon-typography-tour-11-4/100002002134926461" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-04", "availabilityEnds": "", "validFrom": "2026-10-04", "url": "https://allevents.in/san-francisco/matchbook-neon-typography-tour-11-4/100002002134926461", "price": "37.05", "name": "5:30 pm Tour Ticket" } ], "organizer": [ { "@type": "Organization", "name": "San Francisco Neon", "url": "https://allevents.in/org/san-francisco-neon/22513151", "description": "San Francisco Neon: talks, tours, books, prints, and consultations on neon sign projects. SF Neon isa tiny not-for-profit organization under the sponsorship of theTenderloin Museum. Weadvocate and educate about the artistic legacy of historic neon signs as a legacy archive of art, craft, culture,and thesmall business fabric of the city.Founders Al Barna and Randall Ann Homan are the authors/photographers of the two books:Saving NeonandSan Francisco Neon: Survivors and Lost Icons." } ] } ] ```