# Event Details - **Event Name**: ALEX LATORRE JOLT MAGIC LECTURE - **Event Start and End Date**: Tue, 28 Jul, 2026 at 07:30 pm - **Event Description**: MISDIRECTIONS MAGIC SHOP PROUDLY PRESENTS ALEX LATORRE “The JOLT Lecture - Just One Lateral Thought” Tuesday, July 28, 2026 7:30pm - doors open at 7:00pm $30.00 advance - members before deadline $35.00 advance non-members deadline 7/22/26 $40.00 at the door Marrakech Magic Theater 419 O’farrell St. SF Info: Misdirections Magic Shop (415) 566-2180 www.misdirections.com “One of Magic’s Newest Creators & Thinkers” Alex Latorre is part of a new generation of magicians coming out of Spain, blending technology, design, engineering, and the art to create highly visual modern magic. He has created many effects performed by top professionals all over the world. In fact, you probably have one of his effects in your own arsenal. Here is a list of some of his creations: Air Vanish, Juxtapad, Rattle Dice, Stab In The Dark, Coin Shot, Ring Hole, Initial Shock, Blistering, Infiltrate, Ripeating, Pokito Box, College Dropout, Double Stacked, Phantom Pad, Killer in Manilla, and Trinity Book Test. Alongside his own creations, Alex has also worked as a creative consultant for some of Europe’s top illusionists, including Dynamo and El Mago Pop. Alex Latorre has been highly praised by his peers as one of the Top Magic Creators of Today including: Gregory Wilson, David Regal, Juan Capilla, R. Paul Wilson, Craig Petty, Jeki Yoo, Dr. Michael Rubinstein, Nicholas Lawrence, Rizki Nanda and Julio Montoro. Alex Latorre’s Lecture: “JOLT (Just One Lateral Thought)” is a completely brand new lecture with different tricks and methods. The lecture is built around his personal methodology for creating magic, with the central idea being that it often only takes one lateral thought, one shift in perspective, to become a magic creator. Throughout the lecture, he will be teaching 7 effects and routines, with a mix of released material and unreleased ideas. Some of the released material includes effects such as “Air Vanish” and “Juxtapad,” but over half of the lecture consists of brand new concepts, methods, and routines that have never been taught before. He will also be sharing an effect that hasn’t been released yet, so attendees will get the very first glimpse at it. By the end, we’ll all be doing a short live creativity exercise with the audience to demonstrate the process in real time. As a BONUS: Everyone attending will also receive his full “Alex Latorre Penguin Live Lecture” for FREE which includes 6 additional effects), as well as access to 3 free apps/tools they can start performing with immediately after the lecture ($39.95 value). "Alex is rapidly becoming my favourite creator. He has an uncanny ability to take classics of magic and infuse them with new ideas and principles to create something truly wonderful!- Craig Petty LEARN FROM ONE OF TODAY’S TOP CREATORS IN MAGIC!!! This is a Misdirections Magic Shop Exclusive!!! - **Event URL**: https://allevents.in/san-francisco/alex-latorre-jolt-magic-lecture/200030389927519 - **Event Categories**: magic-show, art, performances, entertainment, theatre - **Interested Audience**: - total_interested_count: 11 ## Ticket Details ## Event venue details - **city**: San Francisco - **state**: CA - **country**: United States - **location**: San Francisco Magic Theater at the Marrakech - **lat**: 37.785915772701 - **long**: -122.41181334394 - **full address**: San Francisco Magic Theater at the Marrakech, 419 O'Farrell Street,San Francisco,CA,United States ## Event gallery - **Alt text**: ALEX LATORRE JOLT MAGIC LECTURE - **Image URL**: https://cdn-az.allevents.in/events1/banners/8cf71993ba2175fa287bbb065406770c78b51e13d014dbd133b8e5891a571f05-rimg-w1080-h1350-dc060606-gmir?v=1785178482 ## FAQs - **Q**: When and where is ALEX LATORRE JOLT MAGIC LECTURE being held? - **A:** ALEX LATORRE JOLT MAGIC LECTURE takes place on Tue, 28 Jul, 2026 at 07:30 pm to Tue, 28 Jul, 2026 at 07:30 pm at San Francisco Magic Theater at the Marrakech, 419 O'Farrell Street,San Francisco,CA,United States. - **Q**: Who is organizing ALEX LATORRE JOLT MAGIC LECTURE? - **A:** ALEX LATORRE JOLT MAGIC LECTURE is organized by Misdirections Magic Shop. - **Q**: Who is this event for? Is it right for me? - **A:** ALEX LATORRE JOLT MAGIC LECTURE is ideal for art lovers, collectors, creatives, and anyone inspired by visual arts, installations, and exhibitions. Whether you're a first-time attendee or a longtime enthusiast in San Francisco, this event is thoughtfully curated to deliver a standout experience worth every moment. If ALEX LATORRE JOLT MAGIC LECTURE sounds like your kind of event, don't wait - spots fill up fast. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "ALEX LATORRE JOLT MAGIC LECTURE", "image": "https://cdn-az.allevents.in/events1/banners/8cf71993ba2175fa287bbb065406770c78b51e13d014dbd133b8e5891a571f05-rimg-w1080-h1350-dc060606-gmir?v=1785178482", "startDate": "2026-07-28", "url": "https://allevents.in/san-francisco/alex-latorre-jolt-magic-lecture/200030389927519", "location": { "@type": "Place", "name": "San Francisco Magic Theater at the Marrakech", "address": { "@type": "PostalAddress", "streetAddress": "419 O'Farrell Street,San Francisco,CA,United States", "addressLocality": "San Francisco", "addressRegion": "CA", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "37.785915772701", "longitude": "-122.41181334394" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "MISDIRECTIONS MAGIC SHOP\nPROUDLY PRESENTS\nALEX LATORRE\n“The JOLT Lecture - Just One Lateral Thought”\nTuesday, July 28, 2026\n7:30pm - doors open at 7:00pm\n$30.00 advance - members before deadline\n$35.00 advance non-members deadline 7/22/26\n$40.00 at the door \nMarrakech Magic Theater \n419 O’farrell St", "organizer": [ { "@type": "Organization", "name": "Misdirections Magic Shop", "url": "https://allevents.in/org/misdirections-magic-shop/16223996", "description": "We are a full-line magic shop with everything for the professional to the amateur. We are fully stocked with all the magic any one needs from close-up to stage; books to dvds; classics to the current and newest tricks -- we have it all! Misdirections" } ] } ] ```