# Event Details - **Event Name**: The BIG Connect: Storytelling for Your Business - **Event Start and End Date**: Mon, 21 Sep, 2026 at 06:00 pm – Mon, 21 Sep, 2026 at 08:00 pm (-07:00) - **Event Description**: Learn how to tell your business story in a way that builds trust, connects with customers, and creates a memorable brand.About this EventEvery business has a story. Are you telling yours?Customers want to know more than what you sell. They want to know who you are, why you started, what you stand for, and the people behind the business.Join us for The BIG Connect: Storytelling for Your Business, a practical one-hour workshop taught by Kate Watson designed to help small businesses turn their stories into stronger, more engaging marketing.You don't need to be a writer or marketing expert. This workshop will break storytelling down into simple, practical steps you can use right away.What you'll learn:Why storytelling helps build trust and connection with customersThe key elements of an authentic and memorable business storyHow to identify your origin story, challenges and the transformation your business providesHow to turn customer experiences into stories that build credibilityWays to use behind-the-scenes content, milestones and everyday moments to tell your storyHow to bring storytelling into your social media, website, email marketing and other digital channelsWe'll look at real-world examples and practical storytelling tactics that can work for businesses of all sizes.The goal is simple: help you tell your story in a way that feels like you—and give your customers another reason to connect with your business.Following the one-hour workshop, stay for conversation and an opportunity to connect with other local business owners and entrepreneurs.Event Details📅 Monday, September 21, 2026⏰ 6:00–8:00 p.m.📍 Salmon Arm Innovation CentreYour business already has a story. Learn how to turn it into marketing that connects. - **Event URL**: https://allevents.in/salmon-arm/the-big-connect-storytelling-for-your-business/100001999321850475 - **Event Categories**: fitness, Workshops, Art, Business, literary-art - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: CAD ## Event venue details - **city**: Salmon Arm - **state**: BC - **country**: Canada - **location**: Salmon Arm Innovation Centre, Powered by SASCU - **lat**: 50.701306 - **long**: -119.2848855 - **full address**: Salmon Arm Innovation Centre, Powered by SASCU, 220 Shuswap Street NE, Salmon Arm, Canada ## Event gallery - **Alt text**: The BIG Connect: Storytelling for Your Business - **Image URL**: https://cdn-az.allevents.in/events3/banners/83a488e1668360368c1b27afeafff881357d59664475653dde23ff7c9cd33312-rimg-w1200-h600-dce8e8f8-gmir.jpg?v=1788309057 ## FAQs - **Q**: When and where is The BIG Connect: Storytelling for Your Business being held? - **A:** The BIG Connect: Storytelling for Your Business takes place on Mon, 21 Sep, 2026 at 06:00 pm to Mon, 21 Sep, 2026 at 08:00 pm at Salmon Arm Innovation Centre, Powered by SASCU, 220 Shuswap Street NE, Salmon Arm, Canada. - **Q**: Who is organizing The BIG Connect: Storytelling for Your Business? - **A:** The BIG Connect: Storytelling for Your Business is organized by Salmon Arm Economic Development Society. - **Q**: Who is this event for? Is it right for me? - **A:** The BIG Connect: Storytelling for Your Business is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Salmon Arm, this event is thoughtfully curated to deliver a standout experience worth every moment. 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