# Event Details - **Event Name**: The Buying Brain: Marketing Psychology & Content Creation for Hairstylists - **Event Start and End Date**: Sun, 01 Mar, 2026 at 10:00 am – Sun, 01 Mar, 2026 at 01:00 pm - **Event Description**: Psychology-led marketing for hairstylists. Learn how clients decide who to book—and how to build trust across socials, website, and Google.About this EventThe Buying Brain is a marketing psychology and content creation class for hairstylists and salon owners who want to better understand how clients make decisions—and how marketing influences those decisions over time.Rather than focusing on trends, algorithms, or posting frequency, this class examines the underlying principles that drive trust, familiarity, authority, and ease. We’ll explore how clients assess risk when choosing a stylist, why certain messaging creates confidence while other messaging creates hesitation, and how overstimulation in today’s market has changed what clients respond to.The class applies these psychological principles to the three main decision points in a client’s booking journey: social media, your website, and your Google Business Profile. You’ll learn how each platform plays a different role, how inconsistency across platforms erodes trust, and how clear structure and messaging reduce friction in the buying process.This class is designed for stylists who feel stuck or inconsistent with their marketing—not because they lack skill, but because they lack a framework. The Buying Brain provides that framework, helping you communicate your value more clearly, set expectations more effectively, and make your marketing feel intentional rather than reactive.The goal is not to create more content. The goal is to understand how content works—so your marketing supports decision-making, builds confidence, and feels sustainable as your business grows. - **Event URL**: https://allevents.in/salem/the-buying-brain-marketing-psychology-and-content-creation-for-hairstylists/100001980327773680 - **Event Categories**: workshops - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 214.19, max: 268.61, currency: USD ## Event venue details - **city**: Salem - **state**: OR - **country**: United States - **location**: Salon Abode - **lat**: 44.93817440000001 - **long**: -122.9855811 - **full address**: Salon Abode, 3872 Center Street Northeast, Salem, United States ## Event gallery - **Alt text**: The Buying Brain: Marketing Psychology & Content Creation for Hairstylists - **Image URL**: https://cdn-az.allevents.in/events8/banners/49f0a04e8a8bcfff10dcfad9f956bbfc358681192fa054190494f3decc76bbb5-rimg-w1200-h800-dc4d4a46-gmir.jpg?v=1768219348 ## FAQs - **Q**: When and where is The Buying Brain: Marketing Psychology & Content Creation for Hairstylists being held? - **A:** The Buying Brain: Marketing Psychology & Content Creation for Hairstylists takes place on Sun, 01 Mar, 2026 at 10:00 am to Sun, 01 Mar, 2026 at 01:00 pm at Salon Abode, 3872 Center Street Northeast, Salem, United States. - **Q**: How much do tickets cost for The Buying Brain: Marketing Psychology & Content Creation for Hairstylists? - **A:** Ticket prices for The Buying Brain: Marketing Psychology & Content Creation for Hairstylists range from USD 214 to USD 269 depending on the ticket type. Here's a full breakdown of available ticket types:Ticket TypePriceAvailabilityGeneral AdmissionUSD 214 + USD 15 feeAvailableMastermind UpgradeUSD 269 + USD 19 feeAvailable - **Q**: Who is organizing The Buying Brain: Marketing Psychology & Content Creation for Hairstylists? - **A:** The Buying Brain: Marketing Psychology & Content Creation for Hairstylists is organized by Jennifer Toedtemeier. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "The Buying Brain: Marketing Psychology & Content Creation for Hairstylists", "image": "https://cdn-az.allevents.in/events8/banners/49f0a04e8a8bcfff10dcfad9f956bbfc358681192fa054190494f3decc76bbb5-rimg-w1200-h800-dc4d4a46-gmir.jpg?v=1768219348", "startDate": "2026-03-01", "endDate": "2026-03-01", "url": "https://allevents.in/salem/the-buying-brain-marketing-psychology-and-content-creation-for-hairstylists/100001980327773680", "location": { "@type": "Place", "name": "Salon Abode", "address": { "@type": "PostalAddress", "streetAddress": "3872 Center Street Northeast", "postalCode": "97301", "addressLocality": "Salem", "addressRegion": "OR", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "44.93817440000001", "longitude": "-122.9855811" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Psychology-led marketing for hairstylists. 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You could also say her superpower is grasping concepts and figuring out how to make them better.\nAfter 10 years behind the chair, Jenny opened up a luxury salon in Salem Oregon with her younger sister Jaycie and named it Brondology. Brondology's trendy name was inspired by combining innovative hair color and hair extension concepts with a foundation of system and science. Brondology has a high focus on raising up elite stylists and delivering luxury experiences and results to all their guests." } ] } ] ```